Inspire and innovate music expression.
Content Marketing Intern
Location
California
Posted
1 day ago
Salary
0
Seniority
Entry Level
Job Description
Content Marketing Intern
Hook
• Research emerging trends across TikTok, Instagram Reels, and YouTube Shorts • Identify viral content formats, memes, editing styles, sounds, hooks, and storytelling frameworks • Monitor platform behavior and surface ideas that could be adapted for artist and music campaigns • Provide weekly recommendations on trend opportunities for active releases and catalog campaigns • Research creators, fan pages, niche communities, and tastemakers relevant to music campaigns • Identify creators who would be strong fits for Hook campaigns or platform adoption • Build creator target lists organized by genre, audience, culture, and platform • Assist with posting and managing content across Hook's secondary social accounts • Help implement trend-led content ideas across TikTok, Instagram, and Shorts • Test formats, captions, posting styles, and content angles to drive engagement • Help clip, repurpose, and publish content optimized for short-form platforms • Translate internet trends into ideas for artist and song campaigns • Brainstorm culturally relevant activations around releases, moments, and viral opportunities • Support campaign execution with creator sourcing, research, and trend implementation • Track campaign performance and identify learnings for future activations
Job Requirements
- Extremely online and deeply immersed in TikTok, Instagram Reels, and YouTube culture
- Passionate about music, creators, and internet trends
- Has a strong instinct for what content performs well and why
- Organized and able to quickly identify patterns and opportunities
- Comfortable working in a fast-paced startup environment
- Bonus: experience running meme pages, fan pages, creator accounts, or editing short-form content
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