Scaling e-commerce businesses through advanced digital marketing strategies.
Paid Social Manager
Location
United Kingdom
Posted
7 days ago
Salary
£40K - £45K / year
Seniority
Mid Level
Job Description
Paid Social Manager
Soar With Us
• Deliver profitable growth for DTC brands through effective paid social campaign execution, optimisation, and performance analysis across Meta and TikTok. • Work closely with Senior Paid Social Managers and Growth Executives to ensure campaigns are delivering against performance targets while continuously identifying opportunities to improve results. • Be responsible for executing, managing, and optimising paid social campaigns across a portfolio of DTC e-commerce brands. • Own the day-to-day management and optimisation of paid social campaigns across Meta and TikTok. • Monitor account performance daily, identifying opportunities to improve efficiency, increase scale, and maintain profitability. • Proactively implement optimisation strategies based on data. • Execute full-funnel campaign strategies across prospecting, retargeting, and retention activity. • Support the scaling of successful campaigns by identifying opportunities to increase spend while maintaining key performance metrics. • Analyse performance data across Meta Ads Manager, TikTok Ads Manager, Triple Whale, Shopify, and internal reporting tools to identify trends, opportunities, and risks. • Take ownership of performance reporting by ensuring data is accurate, insights are meaningful, and recommendations are commercially focused. • Quickly identify performance issues and work collaboratively with senior team members to implement recovery plans and testing strategies. • Work closely with Creative Strategists to provide performance-driven feedback on creative assets. • Support client calls, performance reviews, and planning discussions by providing accurate campaign updates and actionable insights. • Build strong relationships through responsiveness, professionalism, and a proactive approach to problem-solving. • Collaborate closely with team members to ensure account strategies are executed effectively.
Job Requirements
- 2+ years of hands-on paid social experience within an agency or DTC e-commerce environment.
- Strong working knowledge of Meta Ads Manager and TikTok Ads Manager, with experience building, managing, and optimising campaigns that drive measurable business outcomes.
- Solid understanding of campaign structure, audience strategy, creative testing frameworks, and performance optimisation principles.
- Comfortable analysing data across Triple Whale, Shopify, GA4, and platform reporting tools, using insights to inform recommendations and decision-making.
- Demonstrates strong commercial awareness and an understanding of the core metrics that drive e-commerce growth, including ROAS, CAC, MER, and customer acquisition efficiency.
- Able to communicate performance insights clearly and confidently to both internal stakeholders and clients.
- Highly organised with strong attention to detail and the ability to manage multiple accounts and competing priorities effectively.
- Proactive, solutions-focused, and motivated by continuous improvement and learning.
- Collaborative team player who contributes positively to team culture and shared success.
- Passionate about performance marketing, e-commerce growth, and staying ahead of industry trends.
Benefits
- Join a fast-growing and ambitious company with a collaborative, people-first culture.
- Benefit from a hybrid-first working model, with remote working and optional access to our London office for collaboration and team connection.
- Enjoy 27 days of annual leave, plus Bank Holidays and your birthday off each year.
- Work abroad for up to 30 days per year (T&Cs apply), giving you added flexibility and balance.
- Benefit from a company pension scheme designed to support your long-term future.
- Access private health insurance after 6 months, helping you prioritise your wellbeing.
- Receive life insurance cover alongside Smart Health wellbeing support services.
- Benefit from a healthcare cash plan covering dental, optical, and physiotherapy support.
- Follow a clear and structured progression plan designed to support your professional growth and career development.
- Participate in annual salary reviews linked to performance and contribution.
- Enjoy monthly incentives and a Kudos reward scheme that recognises and celebrates great work.
- Be rewarded through a Christmas performance bonus scheme.
- Access ongoing training and personal development opportunities to continue building your skills and expertise.
- Join a supportive and collaborative team environment focused on growth, learning, and success.
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