Title: Manager of Out-of-Market Media Relations Location: Cleveland, OH Job Description: Description Budgeted Annual Salary: $56,000-$70,000 Annual Bonus Potential 4% ORGANIZATION OVERVIEW As unapologetic promoters of Cleveland, Destination Cleveland’s team works every day to attract visitors, inspire visitors and locals alike to explore and connect people to experiences that illustrate Cleveland’s diversity, creativity, and contagious passion. We’re in the business of equitably growing the region’s economy through travel and tourism while also cultivating a passion for Greater Cleveland. As the only organization charged with marketing Cleveland outside of the region, we never stop talking about the city. We know the region inside and out. We roll up our sleeves and get the job done for The Land. We’re a group of expectation-exceeding, fun-loving, innovative professionals. SUMMARY OF POSITION As a member of Destination Cleveland’s PR team, the Manager–Out-of-Market Media Relations must be a solutions- and detail-oriented creative thinker with a deep sense of urgency. Using their significant knowledge of/familiarity with Greater Cleveland, they will work with the Director of Out-of-Market Media Relations and contractor(s) to garner media coverage of Cleveland as a place to visit in drive-market and national consumer media outlets. They will assist as needed with inquiry response for the meetings & conventions and group tour markets. This individual is accountable for meeting or exceeding metric-based goals. ESSENTIAL DUTIES AND RESPONSIBILITIES • Works with Director of Out-of-Market Media Relations and contractor(s) to create, implement and evaluate strategic media relations efforts that position Cleveland as a leisure destination. • Evaluates leisure hosted media requests for strategy alignment; elevates to Director as needed. • Organizes and hosts all media visits, including itinerary development and coordination of visit logistics/travel arrangements. Works to maximize hosting budget resources. • Establishes and builds relationships with key PR contacts at attractions and experiences; continually identifies and engages with new leisure-related businesses and brand-related subject matter experts for inclusion in leisure pitching and hosting • Continually adds to Cleveland tourism knowledge, including human interest stories. • Fulfills within 24 hours materials/information requests from media. • Works with VP of PR/Communications as needed to execute B2B and B2C media relations for the international leisure market, including itinerary development and hosting. • Maintains log of all media outreach and inquiries in assigned verticals on agreed upon timeline. • Serves as primary author of news releases and fact sheets for leisure PR outreach. • Acts as lead to update media section of ThisisCleveland.com, including news release uploads, In the News and fact sheet updates and other edits as needed. • Anticipates opportunities to promote Cleveland as a destination city and proactively recommends ideas for consideration/implementation, in conjunction with or independent of marketing campaigns. • Maintains PR b-roll and online photo libraries, working with outside resources to update b-roll as needed. • Compiles and sends Daily News round-up. • Serves as lead for compilation, analysis and reporting for all earned out-of-market media metrics. • Acts as PR team expert and lead for CRM, entering expense & in-kind data. • Operates as a member of the crisis communications team, assisting as requested. • Performs other duties as assigned by the Chief Marketing Officer and VP of Communications/PR. QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. REQUIREMENTS EXPERIENCE AND EDUCATION • 4 to 6 years’ experience in public relations, which involves extensive media relations work, writing for a variety of audiences and mediums and some media spokesperson duties. • An undergraduate degree in a communications-related field. TECHNICAL SKILLS • AP Style writing and editing; an understanding of basic legal principles of journalism • Proficient technology app skills; Advanced MS 365 (Word, Excel, PowerPoint, Teams, Outlook, CoPilot) • AI proficiency LANGUAGE SKILLS • Must possess excellent written and verbal communications skills • Ability to compose letters, media materials, newsletter articles, presentations and other written materials • Must be able to present information publicly, conduct in-person media interviews, speak professionally with reporters and respond to questions from co-workers, clients, media and the general public REASONING ABILITY • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists • Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form • Must be flexible and very resourceful OTHER REQUIREMENTS and DESIRED EXPERIENCE • Experience working with PR agency or contractors • Outstanding organizational skills • Strong team player with ability to work independently • Familiarity with the City of Cleveland and Greater Cleveland tourism experiences • Ability to work flexible hours, including evenings and weekends • Knowledge of Meltwater is a plus • Experience/relationships with media who cover destinations, a plus PHYSICAL DEMANDS The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. • Frequent talking and/or listening • Regular sitting • Occasional standing, walking and lifting of up to 25 pounds • Requires close vision WORK ENVIRONMENT • Hybrid environment including office with moderate noise and ability to work remotely • Offsite visits/appointments required Salary Description $56,000-$70,000

• Atender leads via Instagram, WhatsApp e sistema interno, com abordagem acolhedora, educada e personalizada. • Responder mensagens, comentários e interações em até 15 minutos, sempre com humanização e consistência. • Converter leads em consultas por meio de vendas consultivas, empatia e comunicação estratégica. • Nutrir relacionamentos, acompanhando o paciente desde o primeiro contato até o agendamento. • Organizar informações em planilhas, relatórios e sistemas internos. • Propor melhorias nos processos de atendimento digital. • Manter aderência total aos valores do médico: ética, transparência e cuidado genuíno com a visão e a qualidade de vida. • Criar, ajustar e monitorar fluxos de automação inteligentes nas plataformas Kommo e BotConversa, otimizando a eficiência do atendimento. • Interagir com potenciais pacientes nas redes sociais, respondendo mensagens, comentários e menções com agilidade, profissionalismo e aderência à linguagem da marca. • Atuar em alinhamento direto com o time de marketing e corpo clínico, propondo melhorias contínuas nos fluxos de atendimento e na experiência do paciente. • Trazer insights criativos para aumentar o alcance, o engajamento e a retenção de seguidores, contribuindo ativamente com ideias para fortalecer a presença digital da clínica.

Title: Director of Public Relations – North America Location: Las Vegas, NV Type: Permanent/Full-Time Workplace: hybrid Category: Relations publiques | Public Relations Job Description: ***Le poste étant situé aux États-Unis, la description de poste est disponible uniquement en anglais.*** ***As this position in based in the United States, the job description is available in English only.*** Full-Time Position We were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary. OUR MISSION Since 1984, Cirque du Soleil Entertainment Group has been focusing on ever more creative and magical work in order to constantly push the limits of the imagination and surprise spectators! Innovation and creativity are at the heart of our shows and will continue to transcend our upcoming productions around the world. Today, we have a place for those who have a marked taste for thinking up exceptional products, for ensuring the smooth running of operations, for putting their ingenuity at the service of their team, in addition to contributing to enhancing their expertise and develop practices unique to Cirque du Soleil! So don't wait any longer and join the Cirque adventure! You will meet ambitious people and people passionate about the world of entertainment! YOUR MISSION The Director of Public Relations, North America is responsible for building demand, cultural relevance, and sustained visibility for Cirque du Soleil across all North American markets. This role exists to move PR from a reactive media relations function to a strategic demand amplifier—one that creates anticipation, cultural heat, and urgency around shows, while reinforcing Cirque du Soleil’s super‑premium brand positioning. Based in Las Vegas, this role acts as the regional PR and reputation lead, ensuring consistent, high‑impact communications across resident and touring shows, while remaining tightly aligned with global brand strategy and corporate reputation standards. Core Mission - Drive anticipation, buzz, and relevance ahead of on‑sale and throughout a show’s lifecycle - Ensure Cirque du Soleil is culturally present, not just visible at launch moments - Align PR activity directly with demand generation and business objectives - Provide strong regional governance over PR agencies and local execution - Protect and elevate the Cirque du Soleil brand across all North American markets Key Responsibilities 1. Regional PR Strategy & Demand Amplification - Develop and lead the North America PR strategy in alignment with global brand and marketing objectives - Translate brand positioning into compelling PR narratives that drive audience interest and intent - Design PR approaches that support: - Early demand build (12–18 months pre‑opening, for new shows) - Sustained visibility during runs for both resident and touring shows - Strategic peaks tied to ticketing and pricing moments - Ensure PR is an integrated lever within the broader “Selling the Show” (a combination of Marketing, Communications and Ticketing at Cirque du Soleil) demand system 2. Cultural Relevance & Visibility - Position Cirque du Soleil as a culturally relevant force in North America, beyond entertainment trade media - Build relationships with: - Tier‑1 cultural, lifestyle, and business media - Influential creators, tastemakers, and opinion leaders - Identify and activate cultural moments, collaborations, and partnerships that extend reach beyond paid media - Work closely with marketing and brand teams to ensure cultural consistency and sharpness 3. Show‑Level PR Orchestration (Resident & Touring) - Oversee PR strategy across all North American shows (resident and touring) - Ensure each show has: - A clear PR narrative aligned with its brand positioning - Distinctiveness within the Cirque portfolio - Guide and support show‑level PR managers and agencies, without centralizing execution unnecessarily - Reduce fragmentation and inconsistency across markets 4. Media Relations & Executive Visibility - Maintain senior‑level relationships with key media outlets across North America - Oversee: - Press announcements - Feature placements - Profiles - Reviews and editorial opportunities - Coordinate executive and creative talent visibility where relevant, in alignment with brand and corporate narratives - Act as a senior spokesperson when appropriate 5. Crisis & Reputation Management (Regional) - Ensure fast, coordinated, and on‑brand responses in high‑pressure situations - Act as the regional escalation point for issues related to shows in North American regions 6. Agency & Partner Management - Define and manage the North America PR agency ecosystem - Set clear expectations, scopes, and KPIs for agencies across markets - Ensure promoters and venues operate within Cirque PR guardrails where applicable 7. Measurement & Performance - Define and track PR success beyond impressions: - Impact on demand and awareness - Contribution to launch momentum - Quality and relevance of coverage - Partner with marketing and analytics teams to connect PR activity to business outcomes - Regularly report insights and recommendations to the CMO and leadership team Profile & Experience Required - 10+ years of experience in public relations or communications, with senior regional responsibility - Proven experience driving PR as a growth and demand lever, not just reputation management - Strong media relationships across North America (entertainment, culture, lifestyle, business) - Experience working across multiple products or brands simultaneously - Ability to operate confidently in a matrixed, fast‑moving organization - Exceptional written and verbal communication skills in English Preferred - Entertainment, culture, luxury, or premium experience backgrounds - Experience working with touring productions, major events, or destination‑based brands - Strong understanding of how PR integrates with marketing, social, and paid media - French proficiency is an asset, but not required To keep pace with the creation, production and distribution of our products, our employer proposal is unique. HERE IS AN OVERVIEW - Access to an office in a stimulating environment that will allow you to put all your creativity to good use - A culture focused on the development of fair practices and unifying events - Professional growth focused on high quality projects to propel your career - A group insurance program and other benefits that we will be happy to present to you - Personalized support adapted to your professional ambitions: training program, regular check-ins, inter-team contribution - A collaborative work environment with an in-office presence of four days per week, designed to support teamwork, learning and delivery: with flexibility in how we organize our work. ** Please submit your resume and a cover letter explaining why you are the perfect fit for this role to our career’s portal. Include examples of previous campaigns or projects you have led that demonstrate your ability to successfully manage brand initiatives. Cirque du Soleil Entertainment Group is an equal opportunity employer. We do not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, marital status, military status, national origin or ancestry. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

• Pitch journalists and land media coverage in fashion, lifestyle, and business publications • Get the fundamentals right: press releases, journalist relationships, brand storytelling, content hygiene • Support our Brand Ambassador programme: outreach, briefing, and managing ambassador relationships • Help drive partnerships: sports RX, community sports teams, NGO tie-ups, cultural institutions. Make SmartBuyGlasses a name people encounter outside the ad break • Support house-brand collections with influencers, designers, and cultural figures alongside the merchandising team • Build a diversified earned media footprint: tier-1 publications, niche authority sites, cultural outlets • Make us heard everywhere: podcasts, Reddit, LinkedIn, newspapers, TV, editorial • Work hand in hand with our Social and Influencer lead to convert influencer reach into brand awareness • Help run the editorial calendar: briefs, review loops, speed to publish • Track coverage and report what’s working, clearly and without fluff • Run disciplined experiments on formats and hooks. Kill what doesn’t work fast