• Partner closely with subject matter experts to distill complex product, technical, and strategic information into clear, compelling, and externally ready content that answers prospect and customer questions with precision and confidence. • Shape and articulate differentiated value propositions that clearly position our products and services in the market, reinforcing what sets us apart and why it matters to customers. • Build and apply deep expertise across our products, offerings, and industry landscape, ensuring all content reflects current capabilities, customer needs, and market expectations. • Own end-to-end content development and review cycles, coordinating input from cross-functional stakeholders to deliver accurate, aligned, and high-impact outputs at scale. • Act as a content lead within cross-functional initiatives, guiding stakeholders, influencing direction, and driving alignment to ensure content quality, clarity, and consistency across all outputs. • Leverage AI tools and technologies to accelerate content creation, enhance quality, and drive consistency, while applying strong editorial judgment to ensure outputs remain accurate, on-brand, and customer-relevant. • Continuously identify opportunities to integrate AI into workflows, improving efficiency, scalability, and insight generation across the content lifecycle. • Operate with pace and precision to meet product release timelines and go-to-market priorities.

• Lives out Lifeway’s mission and values , showing deep commitment to Kingdom work • Lead substantive editorial work to ensure theological accuracy, biblical fidelity, and alignment with the Baptist Faith & Message. • Edit and refine content for clarity, tone, instructional design, and consistency across print, digital, and multimedia formats. • Develop original content and contribute to outlines, frameworks, and structured Bible study resources. • Collaborate with ministry leaders, contract writers, and internal teams to shape engaging and biblically sound content. • Provide coaching and feedback to contributors, ensuring theological alignment and effective communication of resource objectives. • Apply Lifeway style and grammar standards, review appraisal feedback, and make copyfitting decisions to enhance readability. • Participate in content planning meetings, provide editorial insights, and support ongoing training for editors and writers. • Engage in research to validate biblical, theological, or contextual accuracy when needed. • Contribute to podcast content creation and serve as a guest when appropriate. • Support process improvements and team goals through cross-functional collaboration and continuous learning.

Role Description American Specialty Health Incorporated (ASH) is seeking a Sr Content Specialist to join our Consumer Health Information department. This position is responsible for developing, researching, writing, and editing consumer health content for educational materials, websites/applications, newsletters, blogs, social posts, and other projects as identified. This role is also responsible for scoping, planning, organizing, tracking, and leading projects primarily focused on AI created efficiencies and content expansion via persona matching and program focus and website target populations. Salary Range American Specialty Health complies with state and federal wage and hour laws and compensation depends upon candidate’s qualifications, education, skill set, years of experience, and internal equity. $48,000 to $76,000 Full-Time Annual Salary Range. Remote Worker Guidelines - This position will be trained remotely and must be able to work from home (WFH) in a designated work area with company-provided technology equipment. - This WFH position requires a stable connection to your Internet Service Provider with the ability to participate by video in online meetings over a reliable and consistent network. - The internet connection must have a consistent 50 down/10 up Mbps minimum internet speed; 100 down/20 up is recommended to support higher quality video meetings. Responsibilities - Develops, writes, and edits consumer health materials and supports maintenance of content on ASH websites. - Participates in topic development, project planning, bibliographic research, writing, editing, and proofreading for specific projects as assigned. - Reviews designed content and works with editors and designers in CHI and Marketing to implement additional edits and other changes. - Coordinates clinical review with department clinicians and other internal or external clinicians. - Employs strategic content planning by interpreting web performance analytics, personas, user test results, and industry best practices. - Writes and edits social media posts when assigned. - Conducts in-depth proposal research, data analysis, and writing, when assigned. - Participates in audits of the CHI content library to identify issues such as topic gaps, redundancies, and content that needs updating. - Supports corporate policy, quality improvement, and accreditation initiatives. - Attends all meetings as requested. - Edits resources according to the appropriate style guide and health literacy guidelines. - Assumes the lead on AI project management & coordination efficiency and content expansion projects, as assigned. - Ensures projects are tracked and completed according to corporate goals and deadlines. - Develops and manages project goals, objectives, plans, processes, and timelines/schedules. - Collaborates within and across multiple departments to help coordinate the assignments of multiple stakeholders. - Creates and maintains project tracking and process documents according to company standards. - Communicates with all internal stakeholders through reports and in appropriate meetings on a regular basis. - Anticipates risks to project delivery and takes proactive steps to minimize their impact. - Troubleshoots issues as soon as they are known and minimizes disruptions to team members and project work. - Performs other duties as assigned. - Complies with all policies and standards. Qualifications - Bachelor’s Degree in journalism, communications, English, or a related field required. - 5 years research, writing, and editing experience required. - 5 years copy editing and substantive (developmental) editing experience required. - 3 years of experience utilizing AI tools to enhance innovation and create efficiencies required. - 3 years experience working as a project lead, coordinator, or manager required. - 3 years proven ability to research topics by locating, evaluating, and interpreting journal articles and other scholarly sources required. - Background in health and clinical content with consumer healthcare/wellness focus preferred. - Demonstrated experience providing high-level project/program tracking support preferred. - Experience with collaborative software and content management systems preferred. - Proficiency in Microsoft (or equivalent) programs such as Word, Excel, OneNote, Teams, Figma, and PowerPoint. - Impeccable grammar and punctuation; ability to copy edit with reliable accuracy. - Proven skills in design, including selection of images that convey written content. - Proven project management and lead skills required. - Demonstrated ability to analyze information, identify project risks & problems, and develop effective solutions. - Experience with SEO best practices preferred. - Experience with content strategy skills preferred. - Experience working in a cohesive team environment required. - Ability to work independently with attention to detail required. Core Competencies - Demonstrated ability to interact in a positive, respectful manner. - Ability to display excellent customer service. - Excellent listening and interpersonal communication skills. - Ability to effectively organize, prioritize, multi-task and manage time. - Demonstrated accuracy and productivity in a changing environment. - Ability to exercise strict confidentiality in all matters. Mobility - Primarily sedentary, able to sit for long periods of time. Physical Requirements - Ability to see, speak, and hear other personnel and/or objects. - Ability to communicate both in verbal and written form. - Ability to travel within and around the facility or Work from Home (WFH) environment. - Capable of using a telephone, computer keyboard, and mouse. - Ability to lift up to 10 lbs. Environmental Conditions - Work-from-home (WFH) environment. Company Description American Specialty Health is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to any protected status.

• Creation of backlog, validation, and application of content, metrics, and analytics for a variety of products • Collaborating with the coding, CDI, and clinical team members, in addition to external clients and including content creation • Assist in presenting dashboard concepts to various hospitals and/or organizations, in addition to client feedback • Participating in relevant corporate programs/initiatives and ensuring professional, quality and security standards are complied with while performing assigned duties and complying with corporate policies and procedures while acting in a manner consistent with 3M’s values and ethical standards