• Strategie & Konzeption: Identifikation relevanter Trends, Plattformen und Zielgruppen; Entwicklung kreativer Kampagnenideen und Briefings für Influencer • Kooperation & Netzwerkpflege: Recherche, Auswahl und Ansprache geeigneter Influencer, Aufbau und Pflege langfristiger Beziehungen zu Influencern, Vertragsverhandlungen und Koordinierung der Kooperationen • Kampagnen & Performance management: Planung, Steuerung und Durchführung von Influencer-Kampagnen so wie die stetige weiterentwicklung unserer Kampagnen • Monitoring & Reporting: Erfolgskontrolle und Performance-Analyse laufender Kampagnen. • Budgetverantwortung: Planung, Verwaltung und Kontrolle des Influencer-Marketing-Budgets; Angebots- und Rechnungsprüfung • Interdisziplinäre Zusammenarbeit: enge Zusammenarbeit mit dem französischen Influencer-Marketing Team, dem Einkauf und dem Social Media Team

• Recruit and onboard influencers and creators into affiliate partnerships. • Manage outreach, relationship-building, and partnership negotiations with creators. • Support affiliate campaigns through platforms such as Levanta and Amazon Creator Connections. • Track campaign performance across revenue, ROAS, engagement, and overall results. • Monitor budgets and help optimize campaign performance based on data. • Source, collect, and organize UGC from creators for brand use. • Prepare regular reports with performance insights and recommendations. • Coordinate creative briefs, follow-ups, and day-to-day communication with partners.

• Recruit, engage, and onboard influencers into Amazon Affiliate and Influencer Programs. • Manage ongoing communications and foster strong relationships with influencers and content creators. • Track and analyze affiliate campaign performance metrics, including revenue, conversions, and ROAS. • Collaborate with influencers to procure and organize high-quality user-generated content (UGC) for promotional use. • Coordinate campaign logistics, creative briefs, and ensure timely execution of affiliate marketing strategies. • Provide regular reports with insights and recommendations to optimize program performance.

• Recruit and onboard influencers and creators into affiliate partnerships. • Manage outreach, relationship-building, and partnership negotiations with creators. • Support affiliate campaigns through platforms such as Levanta and Amazon Creator Connections. • Track campaign performance across revenue, ROAS, engagement, and overall results. • Monitor budgets and help optimize campaign performance based on data. • Source, collect, and organize UGC from creators for brand use. • Prepare regular reports with performance insights and recommendations. • Coordinate creative briefs, follow-ups, and day-to-day communication with partners.