Job Title: Digital Marketing Manager (Paid + Organic Growth) Employment Type: Full-Time (Remote) Working Hours: U.S. Time Zones About the Role We’re hiring a Digital Marketing Manager who can drive growth across both paid and organic channels. This is a hands-on role for someone who understands how to turn attention into pipeline — not just by spending budget, but by building and optimizing across platforms. You will own strategy, execution, and performance across Google, Meta, LinkedIn, X (Twitter), Reddit, TikTok, Pinterest, YouTube, and emerging channels. The focus is simple: generate qualified leads, improve efficiency, and build a scalable growth engine across paid and organic. This is not a coordination role. This is execution, testing, and iteration. What You’ll Own 1. Paid Media Strategy & Execution - Build and manage campaigns across Google Ads (Search, PMax, Display, YouTube), Meta (Facebook/Instagram), LinkedIn, X, Reddit, TikTok, and other paid platforms - Design full-funnel strategies for B2B lead generation and revenue growth - Launch campaigns end-to-end: targeting, structure, tracking, creatives, and optimization - Write high-converting ad copy and guide creative direction - Continuously test audiences, messaging, and formats 2. Organic & Social Growth - Own organic presence across LinkedIn, X (Twitter), Instagram, TikTok, and other relevant platforms - Develop and execute content strategies aligned with paid campaigns - Test hooks, messaging, and formats organically before scaling through paid - Build audience engagement, brand visibility, and inbound demand - Identify platform-specific growth opportunities and trends 3. Optimization & Scaling - Monitor performance daily and make proactive adjustments - Run structured A/B tests across creatives, audiences, landing pages, and bidding strategies - Optimize for CPL, CPA, ROAS, and conversion rates - Identify scaling opportunities while maintaining efficiency - Stay ahead of platform updates, algorithm changes, and privacy shifts 4. Analytics, Tracking & Attribution - Track and analyze performance across all channels (paid + organic) - Own conversion tracking, pixel setup, event tracking, and UTM structure - Use Google Analytics (GA4), Tag Manager, and platform dashboards to evaluate funnel performance - Build clear, insight-driven reports (not just data dumps) - Translate performance into actionable growth decisions 5. Cross-Channel & Team Collaboration - Align marketing efforts with sales and revenue goals - Provide feedback on creatives, landing pages, and messaging - Collaborate with design and content teams to improve performance - Contribute to broader growth initiatives across marketing and lifecycle Required Experience - 3+ years of hands-on digital marketing experience across both paid and organic channels - Strong experience with Google Ads, Meta, and LinkedIn (platform-native execution required) - Proven ability to generate B2B leads and measurable pipeline impact - Experience managing campaigns across multiple platforms (X, TikTok, Reddit, YouTube, etc.) - Deep understanding of PPC fundamentals, audience segmentation, and funnel optimization - Strong knowledge of conversion tracking, attribution models, and analytics tools - Hands-on experience with GA4 and Google Tag Manager - Ability to independently launch, manage, and scale campaigns - Strong copywriting and messaging skills focused on conversion Preferred Experience - Experience with organic social media growth and content strategy - Familiarity with CRM and automation tools (HubSpot, Salesforce, Marketo) - Experience managing multiple accounts or large ad budgets - Creative tools experience (Canva, Adobe Suite) - Google Ads / Meta certifications What a Typical Day Looks Like - Review performance dashboards across paid and organic channels - Adjust budgets, bids, targeting, and creatives - Launch new campaigns, tests, or content initiatives - Analyze funnel performance and identify bottlenecks - Collaborate with design/content on new assets - Share insights and recommendations Execution. Testing. Optimization. Across all channels. KPIs You’ll Be Measured On - Cost Per Lead (CPL) / Cost Per Acquisition (CPA) - Return on Ad Spend (ROAS) - Conversion Rate (CVR) - Organic engagement and inbound lead contribution - Pipeline and revenue growth - Budget efficiency Performance is measurable. So is success. Interview Process - Application Review - Initial Interview (strategy + channel experience) - Technical Interview (campaign deep dive + real scenarios) - Final Interview #Meta

Job Title: Digital Marketing Manager (Paid + Organic Growth) Employment Type: Full-Time (Remote) Working Hours: U.S. Time Zones About the Role We’re hiring a Digital Marketing Manager who can drive growth across both paid and organic channels. This is a hands-on role for someone who understands how to turn attention into pipeline — not just by spending budget, but by building and optimizing across platforms. You will own strategy, execution, and performance across Google, Meta, LinkedIn, X (Twitter), Reddit, TikTok, Pinterest, YouTube, and emerging channels. The focus is simple: generate qualified leads, improve efficiency, and build a scalable growth engine across paid and organic. This is not a coordination role. This is execution, testing, and iteration. What You’ll Own 1. Paid Media Strategy & Execution - Build and manage campaigns across Google Ads (Search, PMax, Display, YouTube), Meta (Facebook/Instagram), LinkedIn, X, Reddit, TikTok, and other paid platforms - Design full-funnel strategies for B2B lead generation and revenue growth - Launch campaigns end-to-end: targeting, structure, tracking, creatives, and optimization - Write high-converting ad copy and guide creative direction - Continuously test audiences, messaging, and formats 2. Organic & Social Growth - Own organic presence across LinkedIn, X (Twitter), Instagram, TikTok, and other relevant platforms - Develop and execute content strategies aligned with paid campaigns - Test hooks, messaging, and formats organically before scaling through paid - Build audience engagement, brand visibility, and inbound demand - Identify platform-specific growth opportunities and trends 3. Optimization & Scaling - Monitor performance daily and make proactive adjustments - Run structured A/B tests across creatives, audiences, landing pages, and bidding strategies - Optimize for CPL, CPA, ROAS, and conversion rates - Identify scaling opportunities while maintaining efficiency - Stay ahead of platform updates, algorithm changes, and privacy shifts 4. Analytics, Tracking & Attribution - Track and analyze performance across all channels (paid + organic) - Own conversion tracking, pixel setup, event tracking, and UTM structure - Use Google Analytics (GA4), Tag Manager, and platform dashboards to evaluate funnel performance - Build clear, insight-driven reports (not just data dumps) - Translate performance into actionable growth decisions 5. Cross-Channel & Team Collaboration - Align marketing efforts with sales and revenue goals - Provide feedback on creatives, landing pages, and messaging - Collaborate with design and content teams to improve performance - Contribute to broader growth initiatives across marketing and lifecycle Required Experience - 3+ years of hands-on digital marketing experience across both paid and organic channels - Strong experience with Google Ads, Meta, and LinkedIn (platform-native execution required) - Proven ability to generate B2B leads and measurable pipeline impact - Experience managing campaigns across multiple platforms (X, TikTok, Reddit, YouTube, etc.) - Deep understanding of PPC fundamentals, audience segmentation, and funnel optimization - Strong knowledge of conversion tracking, attribution models, and analytics tools - Hands-on experience with GA4 and Google Tag Manager - Ability to independently launch, manage, and scale campaigns - Strong copywriting and messaging skills focused on conversion Preferred Experience - Experience with organic social media growth and content strategy - Familiarity with CRM and automation tools (HubSpot, Salesforce, Marketo) - Experience managing multiple accounts or large ad budgets - Creative tools experience (Canva, Adobe Suite) - Google Ads / Meta certifications What a Typical Day Looks Like - Review performance dashboards across paid and organic channels - Adjust budgets, bids, targeting, and creatives - Launch new campaigns, tests, or content initiatives - Analyze funnel performance and identify bottlenecks - Collaborate with design/content on new assets - Share insights and recommendations Execution. Testing. Optimization. Across all channels. KPIs You’ll Be Measured On - Cost Per Lead (CPL) / Cost Per Acquisition (CPA) - Return on Ad Spend (ROAS) - Conversion Rate (CVR) - Organic engagement and inbound lead contribution - Pipeline and revenue growth - Budget efficiency Performance is measurable. So is success. Interview Process - Application Review - Initial Interview (strategy + channel experience) - Technical Interview (campaign deep dive + real scenarios) - Final Interview #Meta

Job Title: Digital Marketing Manager Position Type: Full-Time, Remote Working Hours: U.S. Eastern Time (EST) About the Role: Our client is seeking a Digital Marketing Manager (B2B) to lead and scale the company’s marketing strategy across all channels. This role blends strategic vision with hands-on execution—ideal for a growth-minded marketer who thrives in fast-paced environments, understands the latest B2B marketing trends, and can drive measurable impact across paid, organic, outbound, and brand initiatives. The Digital Marketing Manager will oversee the full marketing funnel, from demand generation to brand positioning, ensuring consistent pipeline growth and long-term brand equity. Responsibilities: Strategy & Leadership: - Develop and execute a holistic B2B marketing strategy that drives both growth and brand awareness. - Own the marketing funnel end-to-end—from demand generation to lead nurturing to brand positioning. - Partner closely with leadership and sales teams to align marketing strategies with revenue goals. - Build, manage, and mentor a high-performing marketing team (in-house or external resources as needed). Campaign Management: - Lead and optimize multi-channel campaigns across paid media, SEO, social media, email marketing, outbound, and partnerships. - Manage budgets and allocate spend effectively across channels to ensure maximum ROI. - Oversee creative direction and messaging to maintain brand consistency and impact. Execution & Optimization: - Plan, launch, and monitor campaigns that attract, engage, and convert qualified leads. - Experiment with innovative acquisition tactics and continuously improve performance through A/B testing. - Collaborate with content, design, and technical teams to ensure cohesive execution across touchpoints. Analytics & Reporting: - Track, analyze, and report on marketing performance metrics, including traffic, lead quality, CAC, and ROI. - Use data-driven insights to refine targeting, messaging, and channel strategies. - Present performance updates and actionable recommendations to leadership on a regular basis. What Makes You a Perfect Fit: - Strategic thinker who can connect business goals to marketing outcomes. - Hands-on executor comfortable working across channels and tools. - Creative storyteller with a passion for building brands that resonate. - Data-driven decision-maker who thrives on testing, learning, and optimizing. - Confident leader with exceptional communication and collaboration skills. Required Experience & Skills (Minimum): - Proven experience in B2B marketing leadership, ideally as Head of Marketing, Growth Lead, or Senior Marketing Manager. - Demonstrated success driving measurable growth through paid ads, outbound campaigns, and organic marketing. - Strong understanding of modern B2B marketing trends, tools, and strategies (LinkedIn, Meta, Google Ads, HubSpot, outreach and analytics platforms). - Ability to balance strategic planning with hands-on execution. - Analytical mindset with experience interpreting data and making data-backed decisions. - Excellent leadership, project management, and communication skills. Ideal Experience & Skills: - Experience leading digital marketing functions for B2B service-based or professional industries. - Strong background in account-based marketing (ABM) or performance-driven demand generation. - Familiarity with CRM and automation tools such as HubSpot, Salesforce, or Marketo. - Experience managing and mentoring cross-functional marketing teams. - Creative approach to storytelling, branding, and campaign design. What Does a Typical Day Look Like? A Digital Marketing Manager’s day is a mix of strategy, execution, and analysis. You will: - Review campaign performance dashboards and adjust strategies accordingly. - Collaborate with content, sales, and leadership teams to align goals. - Develop and schedule new campaigns across paid and organic channels. - Monitor lead flow and pipeline data to ensure consistent results. - Brainstorm and test new acquisition ideas to improve performance. - End the day reviewing reports, optimizing ad spend, and preparing briefs for upcoming initiatives. In short: you’ll be the driving force behind both growth and brand impact. Key Metrics for Success (KPIs): - Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs). - Customer acquisition cost (CAC) and marketing ROI. - Website traffic and conversion rates. - Lead-to-opportunity conversion rate. - Brand visibility and engagement across channels. Interview Process: - Application Review – Assessment of experience and alignment with role requirements. - Initial Interview – Discussion of background, marketing expertise, and fit. - Technical Interview – Conversation with the marketing lead to assess technical and strategic skills. - Final Interview – Deep dive with the client’s leadership team to evaluate cultural and strategic fit. - Offer & Background Verification #LI-AG1

Job Title: Digital Marketing Manager Position Type: Full-Time, Remote Working Hours: U.S. Eastern Time (EST) About the Role: Our client is seeking a Digital Marketing Manager (B2B) to lead and scale the company’s marketing strategy across all channels. This role blends strategic vision with hands-on execution—ideal for a growth-minded marketer who thrives in fast-paced environments, understands the latest B2B marketing trends, and can drive measurable impact across paid, organic, outbound, and brand initiatives. The Digital Marketing Manager will oversee the full marketing funnel, from demand generation to brand positioning, ensuring consistent pipeline growth and long-term brand equity. Responsibilities: Strategy & Leadership: - Develop and execute a holistic B2B marketing strategy that drives both growth and brand awareness. - Own the marketing funnel end-to-end—from demand generation to lead nurturing to brand positioning. - Partner closely with leadership and sales teams to align marketing strategies with revenue goals. - Build, manage, and mentor a high-performing marketing team (in-house or external resources as needed). Campaign Management: - Lead and optimize multi-channel campaigns across paid media, SEO, social media, email marketing, outbound, and partnerships. - Manage budgets and allocate spend effectively across channels to ensure maximum ROI. - Oversee creative direction and messaging to maintain brand consistency and impact. Execution & Optimization: - Plan, launch, and monitor campaigns that attract, engage, and convert qualified leads. - Experiment with innovative acquisition tactics and continuously improve performance through A/B testing. - Collaborate with content, design, and technical teams to ensure cohesive execution across touchpoints. Analytics & Reporting: - Track, analyze, and report on marketing performance metrics, including traffic, lead quality, CAC, and ROI. - Use data-driven insights to refine targeting, messaging, and channel strategies. - Present performance updates and actionable recommendations to leadership on a regular basis. What Makes You a Perfect Fit: - Strategic thinker who can connect business goals to marketing outcomes. - Hands-on executor comfortable working across channels and tools. - Creative storyteller with a passion for building brands that resonate. - Data-driven decision-maker who thrives on testing, learning, and optimizing. - Confident leader with exceptional communication and collaboration skills. Required Experience & Skills (Minimum): - Proven experience in B2B marketing leadership, ideally as Head of Marketing, Growth Lead, or Senior Marketing Manager. - Demonstrated success driving measurable growth through paid ads, outbound campaigns, and organic marketing. - Strong understanding of modern B2B marketing trends, tools, and strategies (LinkedIn, Meta, Google Ads, HubSpot, outreach and analytics platforms). - Ability to balance strategic planning with hands-on execution. - Analytical mindset with experience interpreting data and making data-backed decisions. - Excellent leadership, project management, and communication skills. Ideal Experience & Skills: - Experience leading digital marketing functions for B2B service-based or professional industries. - Strong background in account-based marketing (ABM) or performance-driven demand generation. - Familiarity with CRM and automation tools such as HubSpot, Salesforce, or Marketo. - Experience managing and mentoring cross-functional marketing teams. - Creative approach to storytelling, branding, and campaign design. What Does a Typical Day Look Like? A Digital Marketing Manager’s day is a mix of strategy, execution, and analysis. You will: - Review campaign performance dashboards and adjust strategies accordingly. - Collaborate with content, sales, and leadership teams to align goals. - Develop and schedule new campaigns across paid and organic channels. - Monitor lead flow and pipeline data to ensure consistent results. - Brainstorm and test new acquisition ideas to improve performance. - End the day reviewing reports, optimizing ad spend, and preparing briefs for upcoming initiatives. In short: you’ll be the driving force behind both growth and brand impact. Key Metrics for Success (KPIs): - Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs). - Customer acquisition cost (CAC) and marketing ROI. - Website traffic and conversion rates. - Lead-to-opportunity conversion rate. - Brand visibility and engagement across channels. Interview Process: - Application Review – Assessment of experience and alignment with role requirements. - Initial Interview – Discussion of background, marketing expertise, and fit. - Technical Interview – Conversation with the marketing lead to assess technical and strategic skills. - Final Interview – Deep dive with the client’s leadership team to evaluate cultural and strategic fit. - Offer & Background Verification #LI-AG1