Role Description We’re hiring a Senior Media Buyer to take full ownership of Meta advertising across multiple accounts. This role goes beyond campaign setup—you’ll be responsible for driving results end-to-end, from creative direction to performance optimization. You will manage both internal campaigns and client accounts, with full control over testing, scaling, and performance improvements. If you’re someone who understands that creative + data = performance, this role is built for you. What You’ll Be Doing - Own and scale Facebook & Instagram ad campaigns from ideation to execution - Manage and optimize key metrics including CPL, CPA, and ROAS across multiple accounts - Handle $10K–$250K+ monthly ad spend budgets with performance accountability - Develop and write high-converting ad copy and creative briefs for designers and video editors - Lead creative strategy, including: - Static ads - UGC video direction and coordination - Video scripting - AI-assisted creative production - Continuously test audiences, creatives, and offers to identify winning combinations - Analyze performance daily and make data-driven optimization decisions - Collaborate with internal teams to align campaigns with broader revenue goals - Operate with autonomy—own outcomes, not just tasks Qualifications - Minimum 3+ years running Facebook/Instagram ads at a high level - Proven experience managing at least $10,000/month in ad spend (preferably significantly more) - Experience handling multiple accounts (5+) simultaneously - Strong command of: - Meta Ads Manager - Facebook Business Suite - Pixel tracking & conversion optimization - Ability to analyze performance data deeply and translate it into actionable decisions - Strong copywriting skills—can write ads that actually convert Requirements - Experience managing $100K–$250K+ monthly budgets - Strong understanding of full-funnel strategy (creative → offer → conversion) - Hands-on experience with UGC workflows and video ad production - Use of AI tools (e.g., ChatGPT, creative automation tools) to improve speed and output quality - Familiarity with tools like GoHighLevel (GHL) or Close CRM What Success Looks Like - Consistently hitting or improving CPL, CPA, and ROAS targets - Launching and scaling campaigns quickly without sacrificing quality - Bringing new creative angles and testing ideas proactively - Driving measurable growth across multiple accounts Interview Process - Initial Phone Screen - Video Interview with Pavago Recruiter - Client Interview - Offer & Background Verification

Description Job Summary: This position is responsible for developing and implementing a successful social media strategy that aligns with the NWTF’s brand direction. This position will leverage all NWTF social media channels to effectively communicate with our audience and grow membership, while working with other individuals and departments within the NWTF to develop content that highlights our mission. Supervisory Responsibilities: - Recruits, interviews, hires, and trains new staff - Manage, lead and develop department staff - Develops and executes creative social media strategies that align with the overall brand strategy - Oversees the daily workflow of the department - Monitors metrics for channels to evaluate effectiveness of social media strategy - Provides constructive and timely performance evaluations - Builds, maintains and evaluates effectiveness of influencer/storyteller plan - Handles discipline and termination of employees in accordance with company policy Duties and Responsibilities: - Take the lead on all social media projects and see them to completion - Develop a unique editorial calendar for social media that creates a plan for unique social content as well as web, magazine and video content calendar media. - Use social media to better communicate and engage our audiences and grow membership Leverage social media channels to increase the reach and impact of: - Membership Campaigns - Fundraisers - Magazines - Television/Radio/Podcasts - Press releases - Promotional materials (brochures, fliers, etc.) - E-newsletter - Eblasts - Ensure that we adhere to contractual commitments and schedule partner posts across a variety of social channels - Monitor and engage with audiences on social platforms - Create, correct and format pictures and video for social media and web - Edit content for consistency and accuracy by recognizing discrepancies in language, layout, formatting or NWTF branding - Understand the NWTF’s mission and promote the NWTF to media, members and the public, as well as other employees - Follow emerging & developing trends in social media content as well as changes and developments in current and new social media platforms - Attend annual NWTF Convention, regional meetings and training opportunities, as necessary. - Performs other related duties as assigned - Manage Google AD grant to maximize monthly spend Requirements Required Skills/Abilities: - Must be able to take projects from concept to completion with minimal guidance - Excellent interpersonal, oral and written communication skills a must - Proficiency with Facebook, Twitter, TikTok, LinkedIn, Instagram, YouTube and other social media channels from a business perspective with an emphasis on ad creation and evaluation - Basic knowledge of Adobe CS (HTML and photo editing) for use in developing web content - Basic video editing skills for social media content - Knowledge of AP style - Proficiency in Microsoft Office software, including Word, PowerPoint and Excel - Proficiency with Google analytics and Google Ad Grant Management - Attention to detail and fact checking - Excellent time-management skills as social media monitoring requires time commitments outside of normal business hours to accommodate peak social media traffic on nights and weekends - Ability to coordinate and prioritize multiple tasks in a fast-paced environment - Detail-oriented, creative, deadline-driven team player who can adapt and learn quickly, particularly in regard to new software and technology - Must be able to legally handle firearms Education and Experience: - Bachelor’s degree communications and/or marketing - At least 4 years related experience required. - Hunter safety certification, or pursue the certification upon hiring Physical Requirements: - Prolonged periods of sitting at a desk and working on a computer. - Must be able to lift up to 15 pounds at times. Remote or Telecomm Status (select one): - Position can work remotely.

Job Title: Senior Media Buyer (Meta Ads Specialist) Location: Remote | EST Hours | Full-Time About the Company Pavago’s client, is a fast-growing, performance-driven marketing agency focused on scaling service-based businesses through high-impact digital strategies. Operating with a remote-first structure, the team prioritizes speed, ownership, and results. This is not a slow, process-heavy environment—execution, iteration, and performance are what matter. We’re hiring a Senior Media Buyer to take full ownership of Meta advertising across multiple accounts. This role goes beyond campaign setup—you’ll be responsible for driving results end-to-end, from creative direction to performance optimization. You will manage both internal campaigns and client accounts, with full control over testing, scaling, and performance improvements. If you’re someone who understands that creative + data = performance, this role is built for you. What You’ll Be Doing - Own and scale Facebook & Instagram ad campaigns from ideation to execution - Manage and optimize key metrics including CPL, CPA, and ROAS across multiple accounts - Handle $10K–$250K+ monthly ad spend budgets with performance accountability - Develop and write high-converting ad copy and creative briefs for designers and video editors - Lead creative strategy, including: - Static ads - UGC video direction and coordination - Video scripting - AI-assisted creative production - Continuously test audiences, creatives, and offers to identify winning combinations - Analyze performance daily and make data-driven optimization decisions - Collaborate with internal teams to align campaigns with broader revenue goals - Operate with autonomy—own outcomes, not just tasks Must-Have Requirements (Non-Negotiable) - Minimum 3+ years running Facebook/Instagram ads at a high level - Proven experience managing at least $10,000/month in ad spend (preferably significantly more) - Experience handling multiple accounts (5+) simultaneously - Strong command of: - Meta Ads Manager - Facebook Business Suite - Pixel tracking & conversion optimization - Ability to analyze performance data deeply and translate it into actionable decisions - Strong copywriting skills—can write ads that actually convert What Separates Top Candidates - Experience managing $100K–$250K+ monthly budgets - Strong understanding of full-funnel strategy (creative → offer → conversion) - Hands-on experience with UGC workflows and video ad production - Use of AI tools (e.g., ChatGPT, creative automation tools) to improve speed and output quality - Familiarity with tools like GoHighLevel (GHL) or Close CRM What Success Looks Like - Consistently hitting or improving CPL, CPA, and ROAS targets - Launching and scaling campaigns quickly without sacrificing quality - Bringing new creative angles and testing ideas proactively - Driving measurable growth across multiple accounts Interview Process - Initial Phone Screen - Video Interview with Pavago Recruiter - Client Interview - Offer & Background Verification

Job Title: Senior Media Buyer (Meta Ads Specialist) Location: Remote | EST Hours | Full-Time About the Company Pavago’s client, is a fast-growing, performance-driven marketing agency focused on scaling service-based businesses through high-impact digital strategies. Operating with a remote-first structure, the team prioritizes speed, ownership, and results. This is not a slow, process-heavy environment—execution, iteration, and performance are what matter. We’re hiring a Senior Media Buyer to take full ownership of Meta advertising across multiple accounts. This role goes beyond campaign setup—you’ll be responsible for driving results end-to-end, from creative direction to performance optimization. You will manage both internal campaigns and client accounts, with full control over testing, scaling, and performance improvements. If you’re someone who understands that creative + data = performance, this role is built for you. What You’ll Be Doing - Own and scale Facebook & Instagram ad campaigns from ideation to execution - Manage and optimize key metrics including CPL, CPA, and ROAS across multiple accounts - Handle $10K–$250K+ monthly ad spend budgets with performance accountability - Develop and write high-converting ad copy and creative briefs for designers and video editors - Lead creative strategy, including: - Static ads - UGC video direction and coordination - Video scripting - AI-assisted creative production - Continuously test audiences, creatives, and offers to identify winning combinations - Analyze performance daily and make data-driven optimization decisions - Collaborate with internal teams to align campaigns with broader revenue goals - Operate with autonomy—own outcomes, not just tasks Must-Have Requirements (Non-Negotiable) - Minimum 3+ years running Facebook/Instagram ads at a high level - Proven experience managing at least $10,000/month in ad spend (preferably significantly more) - Experience handling multiple accounts (5+) simultaneously - Strong command of: - Meta Ads Manager - Facebook Business Suite - Pixel tracking & conversion optimization - Ability to analyze performance data deeply and translate it into actionable decisions - Strong copywriting skills—can write ads that actually convert What Separates Top Candidates - Experience managing $100K–$250K+ monthly budgets - Strong understanding of full-funnel strategy (creative → offer → conversion) - Hands-on experience with UGC workflows and video ad production - Use of AI tools (e.g., ChatGPT, creative automation tools) to improve speed and output quality - Familiarity with tools like GoHighLevel (GHL) or Close CRM What Success Looks Like - Consistently hitting or improving CPL, CPA, and ROAS targets - Launching and scaling campaigns quickly without sacrificing quality - Bringing new creative angles and testing ideas proactively - Driving measurable growth across multiple accounts Interview Process - Initial Phone Screen - Video Interview with Pavago Recruiter - Client Interview - Offer & Background Verification