Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform. By helping revenue professionals find the most accurate contact information and automating the outreach process, Apollo.io turns prospects into customers. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members. Senior Influencer Marketing Manager Apollo is looking for a strategic and operator-minded Senior Influencer Marketing Manager to build and scale a creator and influencer ecosystem that drives both brand impact and real business growth. This is a senior individual contributor role with full ownership of our influencer strategy, partnerships, and performance. This isn’t a sponsorship-only role. You’ll design a multi-channel influencer program that fuels awareness, credibility, community, and pipeline, spanning written content, short-form and long-form video, podcasts, events, and community activations. You’ll work closely with Brand, Content, Product Marketing, Demand, and Community to integrate creators into our campaigns, launches, and our always-on storytelling engine. You’ll combine relationship building, sharp creative instincts, and rigorous performance measurement to turn trusted creators into long-term brand partners. And you’ll continuously prove the ROI of influencer marketing as a meaningful growth lever for Apollo. This role is ideal for someone who can think like a strategist, operate like a owner, and build systems that scale. What You Will Do - Own the end-to-end influencer marketing strategy — from program design and creator sourcing to partnership execution, optimization, and performance reporting — with clear goals tied to awareness, engagement, and growth. - Build and manage a diversified creator portfolio across tiers (customers, community creators, and external influencers), platforms, and formats, including newsletters, video, podcasts, events, social, and educational content. - Develop long-term creator partnerships, not one-off transactions by nurturing authentic relationships, co-creating high-quality content, and aligning creators with Apollo’s brand voice, POV, and GTM narrative. - Source, negotiate, and manage influencer partnerships, contracts, budgets, timelines, deliverables, and renewals ensuring operational excellence and strong ROI discipline. Manage agency relationships for key campaigns. - Design scalable systems for creator onboarding: develop clear briefs, content workflows, approvals, attribution, and regular performance tracking. - Partner cross-functionally with Social, Content, Product Marketing, Demand, Events, and Community to integrate creators into campaigns, launches, thought leadership, and product storytelling. - Collaborate with paid and growth teams to identify opportunities to amplify high-performing creator content across paid channels. - Build measurement frameworks that go beyond vanity metrics, tracking reach, engagement quality, pipeline influence, assisted conversions, lifetime value, and long-term brand lift. - Continuously test new creator formats, platforms, partnership models, and distribution strategies to stay ahead of creator trends and audience behavior in B2B. - Represent Apollo externally in creator conversations, partnerships, and industry communities helping position the brand as a trusted partner to modern creators. About You - 7–10 years of experience in influencer marketing, creator partnerships, content partnerships, or integrated brand marketing at a high-growth company, agency, or creator-led platform. - Proven experience building and scaling influencer or creator programs that drive both brand outcomes and measurable business impact. - Deep understanding of creator ecosystems across multiple platforms (YouTube, LinkedIn, X, TikTok, newsletters, podcasts, communities, events). - Strong relationship builder: comfortable recruiting, managing, and growing long-term creator partnerships with credibility and empathy. - Operational excellence: you can design processes, manage complex workflows, and keep multiple partnerships moving smoothly at once. - Highly analytical mindset. Comfortable building dashboards, modeling ROI, and tying creative programs back to growth metrics. - Excellent creative judgment with strong instincts for storytelling, content quality, brand alignment, and audience resonance. - Experience managing external vendors, creators, agencies, and freelancers. - Comfort working cross-functionally with Brand, Product Marketing, Demand, Sales, Community, and Executive stakeholders. - Thrives in fast-paced environments, ambiguity, and 0 to 1 program building. - Bonus: Experience with B2B SaaS, PLG motions, community-driven growth, or creator monetization ecosystems. The listed Pay Range reflects the total cash compensation inclusive of annual base salary and annual bonus as applicable. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonus target and annual base salary for the role. This salary range may be inclusive of several career levels at Apollo and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role who are not located in the US may request the annual salary range for their location during the interview process. Additional benefits for this role may include: equity; company bonus or sales commissions/bonuses; 401(k) plan; at least 10 paid holidays per year, flex PTO, and parental leave; employee assistance program and wellbeing benefits; global travel coverage; life/AD&D/STD/LTD insurance; FSA/HSA and medical, dental, and vision benefits. Tier 1 Pay Range (San Francisco, New York City, Seattle) $210,600—$263,200 USD Tier 2 Pay Range (All other US Locations) $183,100—$228,900 USD We are AI Native Apollo.io is an AI-native company built on a culture of continuous improvement. We’re on the front lines of driving productivity for our customers—and we expect the same mindset from our team. If you're energized by finding smarter, faster ways to get things done using AI and automation, you'll thrive here. Why You’ll Love Working at Apollo At Apollo, we’re driven by a shared mission: to help our customers unlock their full revenue potential. That’s why we take extreme ownership of our work, move with focus and urgency, and learn voraciously to stay ahead. We invest deeply in your growth, ensuring you have the resources, support, and autonomy to own your role and make a real impact. Collaboration is at our core—we’re all for one, meaning you’ll have a team across departments ready to help you succeed. We encourage bold ideas and courageous action, giving you the freedom to experiment, take smart risks, and drive big wins. If you’re looking for a place where your work matters, where you can push boundaries, and where your career can thrive—Apollo is the place for you. Learn more here!

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Apollo is looking for a strategic and operator-minded Senior Influencer Marketing Manager to build and scale a creator and influencer ecosystem that drives both brand impact and real business growth. This is a senior individual contributor role with full ownership of our influencer strategy, partnerships, and performance. This isn’t a sponsorship-only role. You’ll design a multi-channel influencer program that fuels awareness, credibility, community, and pipeline, spanning written content, short-form and long-form video, podcasts, events, and community activations. You’ll work closely with Brand, Content, Product Marketing, Demand, and Community to integrate creators into our campaigns, launches, and our always-on storytelling engine. You’ll combine relationship building, sharp creative instincts, and rigorous performance measurement to turn trusted creators into long-term brand partners. And you’ll continuously prove the ROI of influencer marketing as a meaningful growth lever for Apollo. This role is ideal for someone who can think like a strategist, operate like an owner, and build systems that scale. What You Will Do - Own the end-to-end influencer marketing strategy — from program design and creator sourcing to partnership execution, optimization, and performance reporting — with clear goals tied to awareness, engagement, and growth. - Build and manage a diversified creator portfolio across tiers (customers, community creators, and external influencers), platforms, and formats, including newsletters, video, podcasts, events, social, and educational content. - Develop long-term creator partnerships, not one-off transactions by nurturing authentic relationships, co-creating high-quality content, and aligning creators with Apollo’s brand voice, POV, and GTM narrative. - Source, negotiate, and manage influencer partnerships, contracts, budgets, timelines, deliverables, and renewals ensuring operational excellence and strong ROI discipline. Manage agency relationships for key campaigns. - Design scalable systems for creator onboarding: develop clear briefs, content workflows, approvals, attribution, and regular performance tracking. - Partner cross-functionally with Social, Content, Product Marketing, Demand, Events, and Community to integrate creators into campaigns, launches, thought leadership, and product storytelling. - Collaborate with paid and growth teams to identify opportunities to amplify high-performing creator content across paid channels. - Build measurement frameworks that go beyond vanity metrics, tracking reach, engagement quality, pipeline influence, assisted conversions, lifetime value, and long-term brand lift. - Continuously test new creator formats, platforms, partnership models, and distribution strategies to stay ahead of creator trends and audience behavior in B2B. - Represent Apollo externally in creator conversations, partnerships, and industry communities helping position the brand as a trusted partner to modern creators. Qualifications - 7–10 years of experience in influencer marketing, creator partnerships, content partnerships, or integrated brand marketing at a high-growth company, agency, or creator-led platform. - Proven experience building and scaling influencer or creator programs that drive both brand outcomes and measurable business impact. - Deep understanding of creator ecosystems across multiple platforms (YouTube, LinkedIn, X, TikTok, newsletters, podcasts, communities, events). - Strong relationship builder: comfortable recruiting, managing, and growing long-term creator partnerships with credibility and empathy. - Operational excellence: you can design processes, manage complex workflows, and keep multiple partnerships moving smoothly at once. - Highly analytical mindset. Comfortable building dashboards, modeling ROI, and tying creative programs back to growth metrics. - Excellent creative judgment with strong instincts for storytelling, content quality, brand alignment, and audience resonance. - Experience managing external vendors, creators, agencies, and freelancers. - Comfort working cross-functionally with Brand, Product Marketing, Demand, Sales, Community, and Executive stakeholders. - Thrives in fast-paced environments, ambiguity, and 0 to 1 program building. - Bonus: Experience with B2B SaaS, PLG motions, community-driven growth, or creator monetization ecosystems. Requirements - The listed Pay Range reflects the total cash compensation inclusive of annual base salary and annual bonus as applicable. - For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonus target and annual base salary for the role. - This salary range may be inclusive of several career levels at Apollo and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. - Applicants interested in this role who are not located in the US may request the annual salary range for their location during the interview process. Benefits - Equity; company bonus or sales commissions/bonuses. - 401(k) plan; at least 10 paid holidays per year, flex PTO, and parental leave. - Employee assistance program and wellbeing benefits. - Global travel coverage. - Life/AD&D/STD/LTD insurance. - FSA/HSA and medical, dental, and vision benefits. Company Description Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members.

• Develop influencer and content strategies tailored to client objectives, defining formats, creator profiles, and creative direction that drive performance. • Lead the full influencer campaign lifecycle from brief to launch, optimization, and results analysis across multiple accounts. • Serve as the day-to-day point of contact for assigned accounts, guiding clients through strategy, creator selection, and execution. • Lead creator discovery and shortlisting, combining strategic rationale (reach, engagement, conversion potential, pricing) with hands-on relationship building. • Own influencer content approvals, ensuring quality, compliance, and brand alignment before launch. • Continuously optimize creator mix, formats, and execution to deliver against awareness, traffic, and conversion goals. • Set up and maintain creator-related Airtable tabs for your accounts, ensuring creator data, rates, deliverables, and rationale are accurate and client-ready. • Guide and oversee Mid-level and Junior Influencer Managers on some accounts without formal people management responsibility and direct reports. • Work closely with the Head of Influencer Marketing and leadership team to help shape best practices for influencer execution • Proactively surface risks, blockers, and trade-offs early, clearly documenting decisions and recommendations for both clients and internal teams.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description We are seeking a creative and results-driven Influencer Marketing Lead to own and scale our influencer and creator partnerships. In this role, you will be the architect of our brand’s voice within the creator economy. You will bridge the gap between authentic content creation and strategic business goals, managing the entire lifecycle of influencer campaigns—from strategy and discovery to negotiation, execution, and performance analysis. If you have a pulse on digital culture, a knack for building genuine relationships, and a data-driven approach to measuring ROI—and you're excited by the agility and speed of a startup environment— we want you to help us connect with our audience in meaningful ways. Key Responsibilities - Define the Strategy: Own the vision. You will build our influencer marketing practice from the ground up, designing the frameworks, processes, and creative standards that will guide our growth. - Cultivate High-Impact Creator Relationships: Develop and nurture a diverse network of trusted influencers across TikTok, Instagram, YouTube, and emerging platforms. - Lead Campaigns from Concept to Close: Own the entire campaign lifecycle. You will translate client goals into compelling briefs, oversee execution, and deliver post-campaign analysis that demonstrates clear ROI. - Build and Mentor a Team: Hire, coach, and inspire a team of influencer specialists, fostering a culture of creativity, accountability, and continuous learning. - Stay Ahead of the Curve: Anticipate trends and adapt strategies accordingly—keeping our agency and our clients three steps ahead. - Drive Measurable Business Outcomes: Establish clear KPIs, measure performance against business goals, and consistently prove how influencer activity drives awareness, consideration, and conversion. Qualifications - 4+ years of experience in influencer marketing, with a substantial portion of that time spent within an agency environment navigating diverse client voices and categories. - Demonstrated success in architecting and executing high-impact, cross-platform campaigns that resonate with audiences and deliver against strategic objectives. - Leadership experience—mentored team members or managed projects and are ready to help build and guide a growing team. - Strategic and analytical mindset—able to look at the data, figure out what matters, and clearly explain how it connects to real business results. - A solid network of creator relationships and the ability to negotiate partnerships that feel authentic, deliver value, and can grow over time. - Comfortable with ambiguity and excited by the challenge of building something new. Requirements - 4+ years of experience in influencer marketing. - Substantial experience within an agency environment. - Demonstrated success in executing high-impact campaigns. - Leadership experience in mentoring or managing projects. - Strategic and analytical mindset. - Solid network of creator relationships. - Comfortable with ambiguity and building new processes. Benefits - Competitive compensation and full remote flexibility. - International collaboration with diverse teams. - Professional autonomy and growth opportunities. - Marketing industry exposure and professional development support.