Create Wellness

• Serve as the primary point of contact for Sprouts, GNC, Vitamin Shoppe, and Wegmans • Build strong, trusted relationships with buyers and key stakeholders • Expand into additional accounts and channels over time • Own the full P&L across your accounts • Drive revenue, distribution, and velocity through thoughtful planning and execution • Lead line reviews, resets, and promotional strategies that deliver results • Manage broker partners as an extension of your team • Set clear expectations, ensure accountability, and drive execution at shelf • Plan, allocate, and optimize trade spend • Evaluate ROI and continuously refine promotional strategies to improve performance • Own account-level forecasting and partner cross-functionally to ensure alignment with supply chain and inventory planning • Partner closely with Marketing, Operations, and Planning to bring retailer-specific programs to life • Use data to understand performance and identify opportunities • Translate insights into clear, compelling narratives that influence buyers and internal stakeholders

• Full ownership of the Target business end-to-end, including buyer relationships, line reviews, forecasting, promotional planning, trade management, and customer P&L • Development and execution of omni-channel strategy across in-store and Target.com to drive total account performance • Broker leadership, ensuring best-in-class execution while maintaining direct ownership of the relationship and strategy • Building and delivering compelling, data-driven business reviews to Target buyers • Cross-functional partnership with shopper marketing to develop and execute activation plans that drive velocity both in-store and online • Structured account planning including volume forecasting, promotional ROI, and distribution expansion strategy • Acting as a core commercial leader, partnering directly with the SVP of Retail and contributing to overall retail strategy