SimpleTire

• Drive the SimpleTire.com financial plan by analyzing daily performance metrics (Sessions, CVR, AOV) and identifying actionable trends to inform cross-functional decision-making. • Serve as a key point of contact to facilitate information flow between Sales and Marketing, ensuring all channel leads have necessary assets. • Act as a brand enthusiast by traveling to automotive events to capture photo and video footage; assist in basic editing for social and multi-channel content strategy. • Optimize the rollout of sales campaigns by coordinating cross functionally to ensure site assets are ready for launch. • Execute A/B tests on landing pages and promos, gather data and analyze test outcomes and synthesize lessons learned to provide strategic recommendations for improving the marketing program. • Ensure accuracy of promotional execution, including auditing site badges, discount eligibility, and tracking link functionality. • Maintain dashboards, models, and 'post-mortem' documents to track the success of marketing initiative. • Identify actionable insights and implement solutions that drive revenue and conversion growth. • Work collaboratively with Merchandising and Pricing to ensure site listings and promotions align with inventory and business goals. • Provide data inputs and administrative support for monthly sales and demand forecasting processes.

• Actively engage with prospective customers through inbound calls, SMS, and email • Execute targeted outbound campaigns to identify new sales opportunities • Responsible for generating leads and managing the sales process • Act as a subject matter expert to resolve customer inquiries