Orchid Security

Role Description You’ll be the sole owner of Orchid’s marketing operations function - responsible for our marketing tech stack, lead lifecycle processes, campaign infrastructure, and the data that drives decisions. You work autonomously, move fast, and are deeply hands-on. This role reports to the VP Marketing. Qualifications - 3+ years in marketing operations, preferably at a B2B SaaS or cybersecurity company - Deep, hands-on HubSpot expertise - you’ve built and managed complex workflows, not just used them - Strong Salesforce working knowledge: you understand the CRM side of the HubSpot–SFDC relationship - Data-oriented: you’re comfortable in dashboards, can build reports from scratch, and use data to identify what’s broken - Self-directed - you don’t need to be told what to fix, you find it yourself - Experience managing multiple tools and integrations simultaneously (ZoomInfo, Clearbit, intent data, etc.) is a plus Requirements - Own and optimize HubSpot end-to-end: workflows, automation, lead scoring, segmentation, list management, and reporting - Manage the HubSpot–Salesforce integration: ensure clean lead handoff, accurate lifecycle stages, and reliable sync between systems - Build and maintain campaign infrastructure: landing pages, forms, UTM tracking, email sequences, and nurture programs - Own the marketing data layer: lead hygiene, attribution modeling, funnel reporting, and pipeline dashboards - Evaluate and manage the broader martech stack - identify gaps, recommend tools, own integrations - Collaborate with demand gen on campaign execution and with sales on lead routing and handoff quality - Document processes, build playbooks, and create the operational foundation as we scale Benefits - Greenfield build - set up the marketing ops function the right way from the start - High-impact role: in a lean team, your work directly affects pipeline and revenue - Seed stage with real enterprise customers and a differentiated technical story - Competitive comp, meaningful equity, full flexibility