OPTIDGE INC

Role Description This is a full time role for an Independent Contractor or Freelancer who would like consistent work at an award-winning agency. We are offering a rate between $30-35 per hour, with up to 35 hours per week for the contract. If this meets your needs, read on! As an SEO Strategist, your main job is to help clients' websites show up higher in search results and AI overviews so more people can find them naturally. This is a client-facing role that has you doing hands-on SEO strategy that drives results. - You’ll spend your time preparing data-driven reports using your knowledge of Google Analytics and Google Search Console. - Creating monthly briefs that are AISEO-driven for B2B and B2C clients. - A high level of data analytics skills, experience with SEO content brief creation, and enjoyment of client engagement is a must-have. This role is perfect for someone with client-facing experience, intermediate level SEO skills, who is looking to do award-winning work and grow their career and skills with us over the years. Requirements - Owning SEO research and keyword audits in support of client work. - Conducting competitive and market analysis to identify opportunities for ranking and performance. - Participating in and leading client meetings and daily meetings with team members across Paid Media, SEO, and Account Management teams to develop strategy and content for clients. - Help us identify areas of opportunity for internal or external growth with the evolving SEO landscape. - Within 1 month you’ll: - Have completed onboarding, understand our client operations, and begin work on your first projects. - Be autonomous in regular SEO tasks and able to execute day-to-day work without supervision. - Begin owning your book of business, producing client reports, leading conversations, and delivering presentations directly to clients. - Act as a team player who jumps in to help when others call on you or you see the opportunity, and solving problems for others. - By 3 months you’ll: - Be seen as a reliable team member who can completely own and run with tasks like SEO research briefs, technical audits and content audits. - Be developing your own SEO strategies for your clients in partnership with senior team members, identifying opportunities for client accounts and supporting business growth. - Have taken over a full book of business, acting as the client-facing lead for the SEO strategy and deliverables. - Be supporting AI agent research for SEO task automation. - At 6+ months you’ll: - Fully own SEO tasks for your client accounts, and provide support to Leads and Seniors when required. - Have identified opportunities small or large to grow accounts through automation, new strategies, team tactics, or new processes. - Begin to explore your growth and development opportunities on our team - we want to see you grow with us! Qualifications - Client-facing experience using Google Analytics, Google Search Console, and Screaming Frog to gather data for monthly reports and technical audits, create client reports, and develop recommendations from them. - Ability to work independently and as part of a team in a remote environment, where communication is primarily through Slack and Email. - Comfort creating content briefs for writers and web developers to execute on using SEO foundational knowledge and strategy with the support of AI. - 2-3 years of experience doing technical audits and content audits for local businesses of small to medium size. - Knowledge of SEO tools like Screaming Frog, Moz, and SEMrush and a desire to learn more tools and tech to support doing work faster and better. Benefits - Individual growth plans that help you achieve your ideal career path. - Incredible company culture. We are passionate about the impact we make every day, we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships. - Great career growth opportunity. You’ll have direct access to agency leadership and graduate level university training.

Description ABOUT US: Optidge is a home-grown remote-first digital marketing agency supporting small and medium businesses with SEO, paid media, and Hubspot services. We’re a team of ~40 spread through the US and internationally, aligning to values of Mentorship, Stewardship, Excellence, and Communication. THE ROLE: The Hubspot Implementation Specialist will report into the CEO, supporting the growth of a new business line centered around Hubspot and CRM buildouts for clients. This role is perfect for someone who has a deep understanding of the Hubspot platform, especially customizations and ground floor buildouts. We have scoped this role to work 10-15 hours per week on a blend of internal and external projects. Our budget for this role is between $35-40 per hour. Day To Day and Year 1: - Client Projects: Working on Hubspot setup and implementation projects, assessing client needs and scoping projects, CRM migration management - Future Scaling: Partner with our CEO to strategize and expand on growing client needs, building out a repeatable offering for CRM implementation - Sales Support: Participating in sales calls as needed to assess client needs and project lift, and surfacing opportunities to Paid Media team or leadership Within 3 months you’ll… - Have completed onboarding, understand our client operations, and begun work on your first project. - Start working on the more straightforward CRM buildouts for our Tier 2 and 3 clients By 6 months you’ll… - Fully own all tiers of client implementations, including customizations - Be participating and starting to lead sales conversations for clients who need CRM support - Start identifying areas of opportunity for us to pitch and sell our CRM services with our CEO and leadership At 12+ months you’ll… - Have created and implemented strategy updates with our CEO and leadership to expand Hubspot capabilities and our offerings - Fully own all CRM-related sales conversations, acting as our client-facing expert Requirements Your Experience To be successful in this role, you should have accomplished the below and be confident in owning each area on our team: - Understand Hubspot functionality to a deep level, like custom objects and how they work - Have set up a google ads or meta ad campaign that flows in and out of Hubspot - Worked directly with both clients and internal teams on CRM (ideally Hubspot) integrations - Owned data migrations from other CRM systems (even unstructured data) into Hubspot WHY OPTIDGE? Our team is a blend of full-time employees and fractional contractors. This allows each individual the flexibility to do work they enjoy in the structure they prefer. Regardless of your employee classification, we offer benefits that align to our values, including: - Individual growth plans that help you achieve your ideal career path - Incredible company culture. We are passionate about the impact we make every day, we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships. - Great career growth opportunity. You’ll have direct access to agency leadership and graduate level university training.

We are looking for an Account Manager who is an experienced digital marketer with client service experience to join our growing team. This role reports to the Director of Account Management, and will take on a blend of existing and new client accounts. We have scoped this role at 20 hours per week, at a budgeted hourly rate between $20 and $25 per hour based on experience. You’ll work closely with other Account Managers and Department Heads, and collaborate across departments with teammates on a regular basis. We communicate through Slack, manage tasks and projects through Teamwork, organize files in Google Workspace, and use Hubspot as our CRM. CLIENT SUCCESS: Listening closely to the client’s goals, acting as an advisor and partner by contributing to digital marketing strategy. Pulling in team members and collaborators to accomplish the client’s goals. CLIENT MANAGEMENT: Being the main point of contact for your portfolio of clients; Calling and emailing clients to communicate updates on project deliverables, timeline, and budget. PROJECT MANAGEMENT: Review account performance, guide client strategy, and serve as a liaison between customers and Optidge’s team to ensure the timely, on-budget, and successful delivery of our solutions. Within 1 month you’ll… Have completed onboarding, understand our client operations, and be actively following all Optidge processes and procedures. Learn, integrate and practice Optidge’s baseline Account Management processes and tasks with given accounts. Take ownership of account tasks with heavy support from Department Head. Within 3 months you’ll… Have finished shadowing and taking ownership of your existing book of business, needing minimal support from your colleagues or supervisor. Start to understand upsell and cross-sell opportunities within your book of business, maybe even identifying 1-2 opportunities. Actively manage accounts using sound strategy and Optidge processes. Lead client meetings, actively drive and speak to performance, and own client satisfaction. Collaborate with and support team members to drive account performance and client satisfaction. Round out Optidge Account Management process knowledge. At 6+ months you’ll… Lead Kickoff, Status, and Strategy meetings with your clients and the project’s supporting team members, acting as the go-to knowledge source and project manager for your accounts. Provide insight on digital marketing strategies for your clients (with the support of the team specialists) across paid media, social media, and digital asset optimization. Own the contract renewals process and be actively identifying opportunities for upsell/cross-sell, partnering with the broader sales team as needed. Fully own your accounts’ project management, including task delegation, follow-ups, and keeping projects within scope and budget. Be a trusted partner for new business that comes to Optidge across the Paid Media, SEO, Social, and Web Development business lines. Have completed timely renewals, business reviews, and other major Account milestones with little to no support needed from seniors.