Nielsen-Massey Vanillas

• Develop and execute a strategic sales plan aligned to channel strategy to achieve revenue targets and expand market share in the B2B channel across the following categories: Baking, Beverage, Confection, Dairy/Alt Dairy, Nutraceutical, Snacks, Spreads & Sauces • Identify and prospect new business opportunities through market research, networking and lead generation • Build and maintain strong relationships with key customers, providing exceptional customer service and addressing needs proactively & effectively • Collaborate with internal teams, including inside sales, marketing, applications, innovation, planning, and customer support to ensure alignment and optimize the customer experience • Budget and Forecast reporting • Analyze & report on market trends and competitor activities to identify opportunities and risks while adjusting sales strategies accordingly • Prepare and deliver compelling presentations and proposals to clients, demonstrating the value of our products and services • Negotiate contracts and agreements, ensuring favorable terms for both the company and the customer • Track and report sales activities within CRM to ensure pipeline is accurate • Providing monthly updates and insights to management on key customers and opportunities • Attend regional and national tradeshows as prioritized by leadership