Purple Sales

• Your focus is to generate appointments for Purple Sales' Tech Clients • Leveraging Purple Sales' multichannel outbound methodology (call, follow-up email, prospecting video, and LinkedIn) • Pitching and qualifying the most promising outbound leads and reaching out to the ideal prospects on behalf of our clients • Creating and managing deals through their sales cycle to the close • Making sure to leverage the tools available to get accurate records of your activities and related reporting • Constantly learning Purple Sales' tech stack to master your role and grow with us

• Build and maintain high-quality prospect lists using tools like Apollo, Clay, and other data sources. • Set up and manage HubSpot CRM structure: Pipelines, stages, lifecycle logic, properties, views, and object structure (contacts/companies/deals). • Build, launch, and manage outbound sequences (typically email-first, sometimes multichannel). • Set up and maintain outbound email infrastructure: Sending domains, inboxes, warm-up, DNS records ( SPF, DKIM, DMARC). • Track performance and operational KPIs: deliverability, reply rates, positive reply rates, meeting rates, and conversion into pipeline stages.

• Implement weekly SEO blogs, case studies, and pages for our clients with zero missed deadlines • Lead keyword research for each piece of content and shape ongoing keyword strategy with the team • Apply technical SEO, on-page SEO, schema, and use SEO plug-ins for reference (Yoast, Rank Math) • Run, interpret, and fix site audits • Manage indexation, crawlability, Core Web Vitals, and page speed • Stay on top of cannibalization across client sites and resolve it before it costs rankings • Run constant competitor analysis to spot ranking gaps and content opportunities • Execute local SEO for geo-targeted clients (location pages, GBP, citations) • Build backlinks to grow domain authority • Apply AEO and GEO tactics to keep clients visible across AI search • Track performance and surface insights using Google Search Console, Google Analytics, SEMrush, and Ahrefs • Work directly in HTML, CSS, WordPress, Webflow, and website builders like Elementor, Divi, Bricks etc to implement and publish content • Design social posts, one-pagers, and sales enablement materials

• Build and maintain high-quality prospect lists using tools like Apollo, Clay, and other data sources. • Set up and manage HubSpot CRM structure: Pipelines, stages, lifecycle logic, properties, views, and object structure (contacts/companies/deals). • Build, launch, and manage outbound sequences (typically email-first, sometimes multichannel). • Set up and maintain outbound email infrastructure: Sending domains, inboxes, warm-up, DNS records (SPF, DKIM, DMARC). • Track performance and operational KPIs: deliverability, reply rates, positive reply rates, meeting rates, and conversion into pipeline stages.