MVR Digital

• Read Meta and Google ad performance data daily. • Identify which hooks are fatiguing, which formats are holding attention, and which audiences are saturating. • Translate signals into structured creative briefs. • Build and prioritize a testing roadmap with media buyers. • Brief designers, video editors, copywriters, and UGC creators. • Maintain a tagged creative asset library. • Track UGC and short-form trends across TikTok and Instagram. • Write UGC-style scripts with hooks and CTAs.