Mindfuel

• Identify and prioritize strategic enterprise accounts together with Sales • Execute account-based strategies across 1:few and 1:many tiers • Design and run highly personalized, multi-channel outbound campaigns • Create tailored messaging for different personas and buying stages • Conduct structured qualification calls to uncover business initiatives, challenges, and ICP fit • Define and uphold clear MQL and SAL criteria • Ensure smooth handover to Sales with documented context on qualification insights • Track lead progression and continuously assess pipeline quality • Ensure proper CRM hygiene, tracking and attribution • Support participation in relevant industry events as part of account strategies • Run regular analyses and post-mortems to continuously refine our outbound motion

• Build and expand a shared pipeline of enterprise opportunities across inbound, outbound and event-driven channels, while independently driving your own deals • Own the full sales cycle from qualification to closing, supported by our SDR and working together with us to further develop and refine our playbooks and processes • Run structured discovery sessions to understand customer challenges and needs and map them to Mindfuel’s added value drivers • Build and deliver compelling demos and value cases in close collaboration with our value acceleration team for both technical and business stakeholders • Lead commercial negotiations by yourself with confidence and ownership and build strong relationships with C-level and VP-level decision-makers • Collaborate in a winning team together with like-minded colleagues and our CEO on G2M strategy topics, e.g. messaging, market motions and strategic segments/industries • Shape and co-own our sales playbook, refine messaging and improve processes as we scale • Work cross-functionally with product, marketing and customer success to ensure a smooth customer journey • Bring structured market and customer insights into our GTM and product roadmap