LIFESEASONS, INC.

Role Description The Financial Planning and Analysis (FP&A) Manager is responsible for leading financial planning, forecasting and analytical activities that support the strategic decision making across the organization. This role will partner closely with sales channel (Direct to Consumer, eCommerce and Wholesale) leaders to provide insights into financial performance, risk mitigation and operational efficiency and profitability. The ideal candidate combines strong financial modeling and analytical capabilities with excellent communication skills and prior experience supporting direct to consumer (DTC) business models and financial operations. Responsibilities - Financial Planning and Forecasting - Lead the annual budgeting process and periodic reforecasting cycles. - Develop and maintain monthly, quarterly, and long-range financial forecasts. - Analyze financial trends, revenue drivers, and expense patterns to support strategic decision-making. - Build scalable financial models to evaluate business initiatives, investments, and growth opportunities. - Support forecasting and analysis related to direct-to-consumer sales channels, subscription models, ecommerce performance, and customer retention metrics. - Support cash flow forecasting and working capital analysis. - Financial Analysis and Reporting - Prepare monthly management reporting packages with variance analysis and KPI tracking. - Provide insights into business performance, profitability, cash flow, and operational efficiency. - Analyze customer acquisition cost (CAC), lifetime value (LTV), return on ad spend (ROAS), gross margin trends, and inventory performance. - Identify risks and opportunities impacting financial performance. - Conduct scenario planning and sensitivity analysis. - Business Partnership - Partner with department leaders to develop budgets, monitor spending, and improve financial accountability. - Support pricing analysis, margin optimization, and cost management initiatives. - Assist operational teams in evaluating ROI on projects and initiatives. - Partner with Operations (Technology, Warehouse, Marketing) to monitor performance. Qualifications - Bachelor’s degree in accounting or finance. - 5+ Years of progressive growth in financial planning and analysis field. - Prior experience supporting direct-to-consumer (DTC), ecommerce, or consumer products businesses. - Strong understanding of ecommerce financial metrics including CAC, LTV, ROAS, conversion rates, and inventory management. - Experience with ERP systems and financial planning software. - Proficient in Microsoft Office Suite or similar software. - Excellent organizational skills and attention to detail. - Ability to follow verbal and written instructions. - Strong analytical and problem-solving skills. - Ability to manage multiple priorities in fast-paced environment. Preferred Experience - Experience with BI Tools (Power BI, Power Query, Tableau, etc). - Experience in consumer products, supplements, health & wellness, or ecommerce industries preferred. - Prior experience with Accounts Payable (AP) and Accounts Receivable (AR) processes, reporting, and cash flow management preferred. - Experience leveraging AI-powered FP&A and finance automation tools for forecasting, reporting, financial modeling, and business analytics preferred. - Experience supporting multi-location wholesale or retail operations preferred, including financial oversight for distributed store locations and centralized Accounts Payable functions managed through a parent or shared services entity.

Role Description We’re seeking an Amazon-native creative leader to own and evolve our visual presence across Amazon and Walmart. The Amazon Creative Manager will be responsible for designing, testing, and optimizing high-performing creative that drives conversion — from listing images to A+ and A++ content to storefront design. This role blends creative execution with strategic thinking: you understand what works on Amazon today, track what competitors are doing, and continuously test into what will work tomorrow. What You’ll Do - Own creative strategy and execution for Amazon and Walmart, including: - Product listing images (main + secondary) - A+ and A++ content - Amazon storefront design - Walmart listing visuals - Apply deep knowledge of Amazon creative best practices, ideally within the supplements category - Analyze the competitive landscape and identify emerging creative trends and tactics on Amazon - Build and manage structured creative testing processes (A/B tests, iterative refreshes, performance comparisons) - Measure creative performance and optimize assets based on data and insights - Design high-quality static assets independently while adhering to brand guidelines - Collaborate with ecommerce, brand, and performance teams on launches, promotions, and seasonal initiatives - Maintain clear creative workflows, organization, and version control across multiple SKUs Qualifications - Strong understanding of Amazon creative best practices and conversion drivers - Proven experience designing and optimizing: - Listing images - A+ and A++ content - Storefront images and layouts - Experience with Walmart creative a plus - Ability to assess competitors and translate insights into differentiated creative - Established processes for testing, measuring, and optimizing ecommerce creative - Hands-on design expertise using tools such as Adobe Creative Suite, Figma, or similar - Strong attention to detail and commitment to brand consistency - Excellent communication skills and ability to work cross-functionally - Entrepreneurial mindset - Amazon seller experience Bonus / Nice to Have - Intermediate video editing skills (e.g., short-form listing videos, storefront videos, ads), including experience with tools such as Adobe Premier Pro, Final Cut Pro and/or CapCut. - Experience in supplements, wellness, or CPG categories - Familiarity with Amazon Brand Analytics, Amazon Experiments, or similar tools

Role Description As the Senior Creative Strategist, you will lead the development and execution of innovative creative strategies that elevate our performance marketing initiatives. Collaborating closely with cross-functional teams, you will craft compelling creative designed to drive engagement, boost conversions, and foster revenue growth. Key Responsibilities - Research: Stay current with industry trends, consumer behavior, and competitive landscape to inform campaign strategies and creative execution. - Creative Development: Collaborate with the creative team and outside creators to ideate and execute innovative campaigns across various digital platforms, ensuring alignment with brand guidelines and marketing objectives. - Production Process Management: Develop, implement, and enhance the LifeSeasons creative strategy and production process, targeting the production of 30 ads per month with a scalable plan to increase output to 90 ads per month. - Performance Optimization: Collaborate with Director of Growth to analyze campaign performance metrics and leverage insights to optimize creative strategies, improving overall return on ad spend (ROAS). - Collaboration: Partner with the marketing, creative, and content teams to create cohesive and impactful marketing strategies that resonate with target audiences. - A/B Testing: Design and implement A/B tests for ad creatives and landing pages, analyzing results to drive continuous improvement. Qualifications - Experience: 5+ years in creative strategy, performance marketing, or a related field, preferably within e-commerce or health and wellness industries. - Creative Skills: Strong portfolio showcasing innovative campaign concepts and successful performance marketing initiatives. - Analytical Mindset: Proficient in data analysis and performance metrics, with experience using tools like Google Analytics, Facebook Ads Manager, and others. - Communication: Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively. - Team Player: Ability to collaborate effectively with diverse teams and stakeholders. Benefits - Medical: Aetna HDHP & EPO - Vision: VSP - Dental: Guardian - 401k: Voya Financial - Monthly funded HSA - FSA Options: Standard, Limited & Dependent - Basic Life, STD, LTD (company-paid) - 15 free LifeSeasons products