Magnolia

• Deliver virtual outpatient therapy to individuals affected by chronic conditions and their family caregivers. • Focus on adults, older adults, and family caregivers, addressing emotional and psychological challenges. • Perform remote clinical counseling services to clients of Nolia as scheduled and in accordance with company policies. • Maintain proper licensure and abide by all laws, rules, regulations, and codes of ethics. • Completion of written records for each patient including intake notes, progress notes, treatment plans, and other required documents. • Maintain up-to-date and accurate patient files at all times.

• Build an iconic, trusted consumer brand • Craft and evolve Nolia’s brand into the defining voice for caregivers • Develop messaging that is emotionally resonant, clinically credible, and culturally impactful • Lead creative across all channels (web, social, content, campaigns) • Position Nolia as the category leader in caregiver support • Build and optimize a high-performing growth engine across paid, organic, and lifecycle channels • Lead performance marketing (Meta, Google, emerging channels) • Drive continuous experimentation on CAC, conversion, and funnel efficiency • Partner with product and ops to improve end-to-end user journey • Build a content ecosystem that educates, supports, and activates caregivers • Establish clinician-led thought leadership and trust-driven content • Expand organic channels (social, SEO, community, partnerships) • Turn Nolia into a go-to destination for caregiving guidance • Design and execute marketing strategies with health systems, Medicare Advantage plans, and community organizations • Build co-branded campaigns and referral growth loops • Hire and manage a small, high-performing team • Own budget, channel mix, and ROI • Bring structure, rigor, and creativity to a fast-moving environment

• Own and scale paid acquisition • Manage and optimize campaigns across Meta and Google Ads • Drive improvements in Cost per consult, Consult-to-booking rate, Cost per billable session • Create new ads and test new creative angles, messaging, audiences, and offers • Make data-driven recommendations on budget allocation and scaling • Optimize landing pages, forms, and scheduling flows • Identify drop-off points in the conversion process • Run structured experiments across various factors • Build a more predictable acquisition system • Support growth beyond paid media and contribute to content and SEO initiatives

• Deliver virtual outpatient therapy to individuals affected by chronic conditions and their family caregivers. • Perform remote clinical counseling services to clients of Nolia as scheduled and in accordance with company policies. • Maintain proper licensure and abide by all laws, rules, regulations, and codes of ethics which are binding upon or applicable to the services performed at Nolia. • Completion of written records for each patient including, but not limited to: intake notes, progress notes, treatment plans, termination notes, contract notes, and other forms or documents which may be needed or required from time-to-time by Nolia or third parties in conjunction with the treatment of the patient. • Maintain up to date and accurate patient files at all times.

• Deliver virtual outpatient therapy to individuals affected by chronic conditions and their family caregivers. • Perform remote clinical counseling services to clients of Nolia as scheduled and in accordance with company policies. • Maintain proper licensure and abide by all laws, rules, regulations, and codes of ethics which are binding upon or applicable to the services performed at Nolia. • Completion of written records for each patient including, but not limited to: intake notes, progress notes, treatment plans, termination notes, contract notes, and other forms or documents which may be needed or required from time-to-time by Nolia or third parties in conjunction with the treatment of the patient. • Maintain up to date and accurate patient files at all times.

• Perform remote clinical counseling services to clients of Nolia as scheduled and in accordance with company policies • Maintain proper licensure and abide by all laws, rules, regulations, and codes of ethics which are binding upon or applicable to the services performed at Nolia • Complete written records for each patient including, but not limited to: intake notes, progress notes, treatment plans, termination notes, contract notes, and other forms or documents which may be needed or required from time-to-time by Nolia or third parties in conjunction with the treatment of the patient • Maintain up to date and accurate patient files at all times