Hornblower Group Inc.

Role Description Cybersecurity at Hornblower is responsible for protecting the business. We do so by establishing, maintaining, and enforcing policies to meet and exceed industry standards for security and compliance. We are seeking a motivated Junior Security Analyst to join our information security team. In this role, you will help defend our organization against cyber threats by: - Monitoring security tools - Investigating alerts - Supporting incident response efforts This is an excellent opportunity for an early-career professional to develop hands-on experience across a broad range of security disciplines while working alongside experienced practitioners. Responsibilities - Monitor security information and event management (SIEM) platforms, intrusion detection systems, and other security tools for suspicious activity. - Triage and investigate security alerts, escalating confirmed incidents to senior analysts according to established playbooks. - Assist in incident response activities, including evidence collection, containment, and post-incident documentation. - Conduct regular vulnerability scans and help track remediation efforts with system owners. - Review logs from firewalls, endpoint protection, identity providers, and cloud platforms to identify anomalies. - Support phishing investigations, including analysis of suspicious emails, URLs, and attachments in a sandboxed environment. - Contribute to the maintenance of security documentation, runbooks, and knowledge base articles. - Assist with user access reviews, security awareness initiatives, and routine compliance tasks. - Stay current on emerging threats, vulnerabilities, and attacker techniques, sharing relevant findings with the team. Qualifications - Bachelor's degree in Cybersecurity, Computer Science, Information Technology, or a related field — or equivalent practical experience (internships, home labs, military, or self-directed study). - Foundational understanding of networking concepts (TCP/IP, DNS, HTTP/S, VPNs) and common operating systems (Windows and Linux). - Familiarity with core security concepts: the CIA triad, common attack types (phishing, malware, brute force, privilege escalation), and basic defensive controls. - Hands-on exposure to SIEM platforms (Microsoft Sentinel, Elastic, etc.), EDR tools, or vulnerability scanners. - Basic scripting ability in Python, PowerShell, or Bash for log parsing or task automation. - Familiarity with frameworks such as MITRE ATT&CK, NIST CSF, or the Cyber Kill Chain. - Experience with cloud environments (AWS, Azure, or Google Cloud) and their native security services. - Strong analytical and problem-solving skills, with attention to detail. - Clear written and verbal communication, including the ability to document findings for both technical and non-technical audiences. - Eagerness to learn and a methodical, curious approach to investigation. Requirements - None specified. Benefits - None specified. Company Description Hornblower Group is a global leader in experience and transportation. Spanning a 100-year history, Hornblower Group’s portfolio of international offerings includes water- and land-based experiences and ferry and transportation services. - City Experiences, Hornblower Group’s premier experience division, offers dining and sightseeing cruises and walking and food tours through the City Cruises, Walks, and Devour brands. - City Ferry, part of Hornblower Group’s Ferry and Transportation Division, is the largest private operator of high-speed passenger and vehicle ferries in the United States, carrying more than 10 million passengers annually. - Hornblower Group’s subsidiaries include Hornblower Marine, which provides vessel outhaul and maintenance services, and Seaward Services, Inc., a full-service shipping, waterfront logistics, and management company. - Anchor Operating System, LLC, provides reservation, ticketing, and website integration services for clients in the transportation, tourism, and entertainment industries. - Hornblower Group’s global portfolio covers over 10 countries, over 50 U.S. cities, and serves more than 20 million guests annually. - Headquartered in Orlando, Florida, with additional corporate offices in various locations including San Francisco, Boston, Chicago, London, New York, Dublin, and Ontario.

Role Description We are seeking a highly experienced Marketing Automation Manager to lead the strategy, execution, and optimization of our customer lifecycle and digital marketing automation initiatives. This role requires deep expertise in Salesforce Marketing Cloud (SFMC), strong technical proficiency in HTML, CSS, and SQL, and a proven ability to build scalable, data-driven marketing programs that drive engagement, conversion, retention, and revenue growth. The ideal candidate combines strategic thinking with hands-on technical execution, thrives in a fast-paced environment, and has experience managing complex customer journeys, integrations, segmentation strategies, and campaign operations across multiple channels. Duties and Responsibilities - Marketing Automation Strategy & Execution - Develop and execute comprehensive marketing automation strategies aligned with business goals and customer lifecycle objectives. - Design, build, deploy, and optimize automated customer journeys, triggered campaigns, nurture programs, and personalization initiatives within Salesforce Marketing Cloud. - Lead multi-channel campaign execution across email, SMS, push notifications, and digital channels. - Collaborate with Marketing, CRM, Product, Sales, and Analytics teams to deliver integrated customer experiences. - Salesforce Marketing Cloud (SFMC) Management - Serve as the subject matter expert and platform owner for Salesforce Marketing Cloud. - Build and manage: - Journey Builder - Automation Studio - Email Studio - Audience Builder/Data Extensions - Mobile Studio - Content Builder - Create dynamic and personalized campaigns using AMPscript and SQL-based segmentation. - Monitor platform health, data integrity, deliverability, and automation performance. - Support SFMC integrations with CRM, CDP, and third-party systems. - Technical Development & Data Management - Develop responsive email templates using HTML and CSS. - Write and optimize SQL queries for segmentation, reporting, data validation, and campaign targeting. - Troubleshoot technical issues related to campaign rendering, automation workflows, and data synchronization. - Ensure email best practices for deliverability, accessibility, and cross-device compatibility. - Analytics & Optimization - Analyze campaign performance and customer engagement metrics to identify optimization opportunities. - Build reporting dashboards and present actionable insights to stakeholders. - Conduct A/B testing and continuous optimization of messaging, journeys, and customer segmentation strategies. - Maintain data quality and compliance with privacy regulations and email marketing standards. - Leadership & Process Improvement - Lead marketing automation project strategy and execution, serving as the primary liaison between internal stakeholders, business leaders, and external agency partners to ensure alignment on priorities, timelines, deliverables, and resource allocation. - Manage communication across stakeholders and agency teams, translating business requirements into actionable marketing automation initiatives while overseeing project workload, campaign planning, and operational execution. - Drive cross-functional collaboration to ensure projects are delivered on time, within scope, and aligned with organizational objectives. - Establish scalable campaign processes, governance, QA standards, and documentation. - Drive operational excellence through automation, workflow optimization, and best practices. - Stay current with emerging marketing technology trends and SFMC platform updates. Qualifications - 5+ years of experience in marketing automation, CRM marketing, or lifecycle marketing roles. - 3+ years of hands-on Salesforce Marketing Cloud (SFMC) experience in a complex enterprise environment. - Proven experience managing large-scale automated marketing campaigns and customer journeys. - Strong experience with email marketing best practices and deliverability standards. Requirements - Advanced Salesforce Marketing Cloud expertise. - Strong proficiency in: - HTML - CSS - SQL - Experience with: - AMPscript - API integrations - Data modeling and segmentation - Responsive email development - Familiarity with CRM systems and customer data platforms. Preferred Qualifications - Salesforce Marketing Cloud certifications preferred. - Attentive Hands-on Experience preferred. - Experience with Google Analytics, Tableau, Power BI, or similar reporting tools. - Experience in B2C and/or high-volume customer communication environments. - Knowledge of privacy and compliance regulations (CASL, GDPR, CAN-SPAM).