heimatwurzeln e.V.

• Lead and execute Public Opinion & audience research. • Shape analytical approaches that inform heimatwurzeln’s national strategy and campaigns. • Help teams define clear research aims, key questions, and methodological choices that generate actionable insights and address their practical needs. • Lead full research cycles—from scoping and design to analysis and presentation of results. • Conduct desk research, identifying relevant studies, polling data, and public datasets to build strong evidence bases. • Build questionnaires, sampling plans, and interview guides that are rigorous and fit for purpose. • Analyse qualitative and quantitative data to extract insights that deepen audience understanding. • Turn complex data into clear, concise insights with strong narrative logic. • Develop structured reports and presentations that highlight implications for strategy and campaigning. • Oversee multiple research workstreams, ensuring high-quality delivery across all phases. • Translate broad research goals into clear work plans, milestones, and deliverables. • Maintain strong communication and collaboration with colleagues, advisors, and partners. • Source and manage polling agencies and research suppliers: write clear briefs, oversee implementation, and ensure data quality and compliance with internal standards. • Review outputs, offering analytical feedback and ensuring consistency across projects.

• Lead and execute Public Opinion & audience Research • Shape analytical approaches that inform heimatwurzeln’s national strategy and campaigns • Help teams define clear research aims, key questions, and methodological choices that generate actionable insights and address their practical needs • Lead full research cycles—from scoping and design to analysis and presentation of results • Conduct desk research, identifying relevant studies, polling data, and public datasets to build strong evidence bases • Build questionnaires, sampling plans, interview guides that are rigorous and fit for purpose • Analyse qualitative and quantitative data to extract insights that deepen audience understanding • Turn complex data into clear, concise insights with strong narrative logic • Develop structured reports and presentations that highlight implications for strategy and campaigning • Oversee multiple research workstreams, ensuring high-quality delivery across all phases • Translate broad research goals into clear work plans, milestones, and deliverables • Maintain strong communication and collaboration with colleagues, advisors, and partners • Source and manage polling agencies and research suppliers • Write clear briefs, oversee implementation, and ensure data quality and compliance with internal standards • Review outputs, offering analytical feedback and ensuring consistency across projects