Grifin

• Lead Grifin's content strategy and creation to grow awareness and app conversion through social media • Manage day-to-day content creation, posting, and community engagement on TikTok and Instagram • Spearhead content research, ideation, scripting, creation, and posting • Show meaningful growth in content engagement including conversion, views, and non-follower reach • Monitor & respond to comments and DMs to build brand trust and interest • Define KPIs with Marketing Team to track organic performance across channels • Keep a strong pulse on internet trends and maintain knowledge on finance industry conversations

• Join a lean but fast-growing team to develop key product features. • Shape the culture of the engineering organization. • Drive best practices and explore new problem-solving methods at scale. • Work closely with product and design teams to understand customer needs and represent their voice in architectural solutions.

• Lead the day-to-day management of Grifin’s social media pages, including viral video content production, follower growth, community engagement and management, content roadmapping, and reporting on post/page analytics. • Spearhead the ideation, scripting, and recording/creation of video content that’s fun and fresh. • Show meaningful growth in your content's views / reach and follower growth across multiple platforms. • Monitor & respond to community comments and DMs to build loyalty and trust. • Define KPIs and track organic performance across all channels to optimize content.