FWD People

Lead the visual and creative direction for Animal Health accounts, ensuring campaigns are strategically aligned and visually breakthrough. Mentor teams while driving innovative design standards and client relationships to elevate overall creative...

• Serve as the primary day-to-day contact for mid-level and select Director-level clients across multiple or highly complex workstreams. • Provide strong workstream leadership: setting direction, aligning teams, and ensuring delivery meets strategic, creative, and regulatory expectations. • Oversee integrated workflows across creative, strategy, medical, digital, and project management partners; ensure clarity of roles, responsibilities, and handoffs. • Translate brand strategy, insights, and clinical context into actionable briefs and guidance for internal teams. • Review and interpret scientific and competitive materials to ensure workstreams remain evidence-based and strategically grounded. • Lead MLR planning and review processes; anticipate risks, guide clean submissions, and ensure efficient team alignment. • Manage timelines, resourcing needs, and cross-functional reviews with increased autonomy and accountability. • Provide day-to-day coaching and oversight to Account Supervisors, Senior Account Managers, and AEs; may manage direct reports. • Lead quality control for assigned workstreams ensuring accuracy, strategic alignment, and consistency across deliverables. • Partner with the Account Director or Group Account Director on brand planning, operational alignment, and integrated team workflows. • Identify risks, inefficiencies, and opportunities for improvement across workstreams, bringing forward thoughtful recommendations. • Play a key role in strengthening internal ways of working, supporting best practices across client service and operational excellence.

• Own day-to-day program management across one or more complex client engagements. • Lead integrated timelines, scopes, resourcing plans, and budgets across multiple workstreams. • Identify risks early and proactively propose solutions to keep programs on track. • Partner closely with Account and Creative leadership to ensure alignment between strategy, scope, and execution. • Oversee and mentor Project Managers, supporting their growth and execution quality. • Drive operational rigor across planning, status reporting, and internal communication. • Support client communication around timelines, deliverables, and expectations. • Help refine program management best practices and workflows across the agency.

• Shape brands and businesses: define positioning, purpose, and value propositions that help clients stand apart in complex categories. • Clarify the complicated: distill clinical, behavioral, and competitive data into sharp, simple strategic stories that guide creative work. • Bridge disciplines: partner with account, creative, and medical strategy to connect brand thinking to activation, channel, and experience. • Inspire creativity: translate insights into powerful briefs and frameworks that fuel great ideas—and elevate them through thoughtful feedback. • Facilitate and guide: lead workshops, co-creation sessions, and client conversations that build belief and alignment. • Champion excellence: uphold strategic and creative rigor across every deliverable, from foundational brand frameworks to launch campaigns. • Be a trusted partner: build strong, collaborative relationships with clients, able to challenge thinking constructively and inspire confidence.

• Serve as day-to-day client partner for smaller projects and support mid-level leaders across larger workstreams. • Own timelines, internal alignment, and cross-functional communication. • Lead MLR submissions and tracking with accuracy and attention to detail. • Draft agendas, run status meetings, capture next steps, and ensure follow-through. • Translate briefs and brand guidance into actionable project clarity for creative and production teams. • Ensure deliverables are accurate, on-time, and aligned with brand and regulatory standards. • Support financial tracking, budget alignment, and scope adherence. • Build foundational clinical and brand knowledge; utilize insights to improve deliverable quality. • Collaborate closely with the account team and creative/strategy/digital partners.