EZOfficeInventory

Role Description Make EZO the most cited answer when IT leaders ask LLMs about ITSM and ITAM. Build the AI-native content production system that allows EZO to identify, research, and produce content that results in improving our visibility across LLMs. North Star: Improve EZO's visibility to IT leaders — measured by LLM citation rate, AI Overview presence, search visibility on IT-leader queries, and content-attributed pipeline. Why This Role Exists: - IT leaders no longer start with Google; they ask ChatGPT, Claude, Perplexity, Copilot, and Gemini. - Traditional SEO content doesn't survive that transition — it's too thin, too templated, and too easy for LLMs to ignore or summarize away. - We need someone who can build a content production system that produces practitioner-grade, highly-cited, topically-dense content at a pace no traditional content team can match. - This is a systems-builder role, not a writer-for-hire role. The output is both the content and the machine that produces it. Key Responsibilities: - Content Production System: - Design, build, and maintain the end-to-end content production pipeline — covering research, drafting, editorial, publishing, and measurement. - Produce 60+ long-form, practitioner-grade assets in year one, either personally or by running the pipeline at scale. - Topic Architecture & Content Ops: - Own topic cluster architecture, internal linking strategy, and schema markup. - Manage CMS, taxonomy, and content structure to maximize topical authority and AI discoverability. - LLM Visibility & GEO: - Track LLM citations and AI Overview presence across ChatGPT, Claude, Perplexity, Copilot, and Gemini. - Continuously iterate on content structure and strategy to improve citation rates and AI-native visibility. - Cross-functional Collaboration: - Partner with the IT Content Creator to transform their voice, expertise, and POVs into durable, searchable, and citable assets. - Work closely with the CMO to align content output with pipeline and brand objectives. Qualifications - 3+ years in or adjacent to IT (IT ops, ITSM/ITAM, MSP, or IT content) - 1+ year building workflows with Claude, ChatGPT, Perplexity, or Gemini APIs - Multi-step AI workflow experience in production with accountability for output quality - Strong editorial judgment — you can spot generic LLM content instantly - Content-ops proficiency: CMS, schema, taxonomy, analytics, GEO/LLMO fundamentals - Lightweight scripting (Python, JavaScript, or similar) Preferred - Prior content experience at a B2B SaaS company. - Proven track record of building and maintaining a content-cluster architecture that demonstrably moved search rankings. - Familiarity with ITAM, ITSM, or EAM software categories.