Coca-Cola Canada Bottling Limited

• manage, customize, and execute growth strategies as well as beverages solutions in partnership with a retail portfolio of customers • participate in the long-term and short-term planning and development of our retail strategy, consumer missions and marketing plans based on fact-based consumer insights • develop and implement insight driven occasion based strategies and partnership marketing programs that are tailored to meet the needs of both Coca-Cola and our trade partners • collaborate with multiple internal and external stakeholder stakeholders (including Brand & Category Commercialization teams) to play a key role in the development of insight driven marketing programs, targeting our consumer, and meeting our customers’ strategies • manage marketing spend in accordance with program budgets; ensures productivity strong return on investment of all marketing activities; priority setting and execution • plan, develop and execute channel and customer promotions/programs that leverage brand idea/thinking and consumer insights to drive increased consumer preference and customer activity • provide customer business and value opportunity assessments • serve as marketing generalist, stewarding consumer insights, industry trends, innovation, consumer initiatives and media leadership with defined customer portfolio • execute consumer and customer programs tied to Coca-Cola properties (e.g., Olympics, World Cup, etc.) to fulfill brand and business objectives • prepare reports / presentations of research results by efficiently communicating critical learnings, consumer insights and conclusions to provide actionable recommendations • develop marketing materials (e.g., POS, sell-in materials, implementation manual, digital and social etc.) to communicate promotions effectively • write creative briefs that clearly articulate communication objectives and success criteria to inform and direct agency work and creative development

• Support the execution and optimization of e-commerce marketing programs across online platforms. • Manage and optimize e-commerce product content across online marketplaces. • Analyze e-commerce performance data across retail and FSOP platforms. • Develop reporting and insights to identify optimization opportunities. • Execute and optimize paid search campaigns across e-commerce platforms. • Develop recommendations for leveraging first-party data.