Cognizo

• Own top of the funnel lead to SQL journey • Respond to and nurture leads coming through multiple inbound channels • Understand the full customer journey • Conduct discovery conversations to understand prospect needs, use case fit, and buying timeline • Book and hand off qualified demos or introductory calls to Account Executives, ensuring the AE has full context on the prospect before the meeting takes place. • Follow up persistently with leads who have shown intent but haven't yet converted, using a mix of email, phone, and LinkedIn across a structured multi-touch sequence. • Persistently follow up with high-intent leads using a structured multi-touch sequence (email, phone, LinkedIn) until conversion. • Continuously develop product knowledge to speak credibly about the platform during early-stage conversations and handle common objections