Buildout

• Consistently and quickly build and launch excellent software by: - Understanding our customers and their needs - Engineering elegant and practical solutions - Iterating on and polishing your work to meet the standards for Buildout Quality • Work within our milestone-based feature development framework, helping your team lead break large projects into well-scoped, estimable components so work starts with a clear plan and multiple engineers can contribute in parallel • Work with your team's Product Manager and UX Designer to ensure everyone is on the same page and the user experience is consistently great • Help your team maintain Buildout Quality by performing thorough and timely code reviews, pairing on difficult issues to share knowledge and drive accountability, and delivering excellent software on a timely basis to lead by example • Set and achieve Buildout-sponsored personal and professional goals with your team lead

• Own the E2E test suite. Design, build, and maintain end-to-end automated tests in Playwright (TypeScript) covering our critical user journeys across products. • Backfill and prioritize coverage. Audit what we have, identify the highest-risk gaps, and systematically close them. • Kill flakiness. Own suite reliability end to end: root-cause flaky tests, establish quarantine and retry policies, manage test data and environment stability, and keep signal-to-noise high enough that a red build means something. • Shape CI integration. Partner with our DevOps engineer on where tests run in the pipeline, execution frequency, parallelization, runtime budgets, and merge/deploy gating. • Test at the right layer. Know when a check belongs at the API or integration layer instead of the browser, and structure the suite so it stays fast as it grows. • Enable the team. Coach developers on writing good Playwright tests, review test code, and establish patterns, utilities, and documentation so test authorship scales beyond you. • Report on quality. Co-own quality metrics including test coverage of critical paths, suite reliability, and defect escape rate, and communicate trends to engineering leadership. • Use modern tooling. Leverage AI-assisted development (we use Claude Code across engineering) and Playwright's evolving tooling to accelerate test authoring and maintenance.

• Drive expansion revenue in your mid-market book of business by identifying opportunities to introduce additional Buildout solutions that align with customer business goals. • Partner closely with Account Managers and Customer Success Managers to develop account strategies that strengthen customer relationships while protecting renewal success. • Execute discovery calls and product demonstrations focused on solving customer challenges through additional products and services. • Build trusted relationships with key stakeholders across existing accounts and position Buildout as a long-term strategic partner. • Ensure expansion conversations complement—not compete with—the customer's renewal process. • Maintain a healthy pipeline of expansion opportunities while accurately forecasting revenue in Salesforce. • Become an expert in the Buildout product portfolio and recommend the right solutions based on customer objectives. • Leverage customer usage data and business initiatives to uncover whitespace opportunities. • Continuously improve through coaching, collaboration, and feedback.

• Drive expansion revenue in your SMB book of business by identifying opportunities to introduce additional Buildout solutions that align with customer business goals. • Partner closely with Account Managers and Customer Success Managers to develop account strategies that strengthen customer relationships while protecting renewal success. • Execute discovery calls and product demonstrations focused on solving customer challenges through additional products and services. • Build trusted relationships with key stakeholders across existing accounts and position Buildout as a long-term strategic partner. • Ensure expansion conversations complement—not compete with—the customer's renewal process. • Maintain a healthy pipeline of expansion opportunities while accurately forecasting revenue in Salesforce. • Become an expert in the Buildout product portfolio and recommend the right solutions based on customer objectives. • Leverage customer usage data and business initiatives to uncover whitespace opportunities. • Continuously improve through coaching, collaboration, and feedback.

• Set the vision, strategy, and roadmap for AI: decide which skills we build, in what order, and why. • Be customer facing: spend real time with customers, watch how they actually work, test AI skills against their live workflows, and carry what you learn directly into the roadmap and eval sets. • Prioritize the backlog against broker value, technical feasibility, and quality risk, and run it from concept through launch and iteration. • Define what 'good enough' means: build and maintain the eval sets and quality bar each AI skill ships against, and review regressions before every release. • Decide deterministic vs LLM per skill. Know when a rule-based engine beats a model (our next-step recommender is a deterministic engine, not the LLM guessing). • Own prompt, context, and retrieval design and improve it against measured evaluations rather than gut feel. • Set the guardrails: grounding in real records, permission-scoping, confirm-before-action, hallucination controls, and the rollback plan for non-deterministic failures. • Turn broker workflows into skill specs an engineer can build from: trigger, what it reads, what it writes, guardrail, surface. • Ask sharp questions and unblock engineering. • Measure dual metrics: product outcomes (adoption, task success) and model quality (accuracy, groundedness, regression rate). Watch latency and cost against quality.

• With the Vice President of Customer Experience, develop and execute the overall Small/Mid-Market Account Management strategy • Build a foundational AM enablement plan covering best-in-class: save strategies, discovery, ROI/value demonstration, multi-threading, proactive insights, thought leadership, negotiation, and deep industry/business knowledge • Collaborate with cross-functional leaders (Customer Success, Sales, Billing, Implementation, Support) to solidify "swim lanes" and rules of engagement to ensure a unified customer communication experience with seamless hand-offs that feel like magic to the customer • Deliver clear, honest readouts to leadership, including regular reporting on team performance, retention health, and where the function needs investment or course correction, so leadership never gets a surprise • Work tightly with People Ops to develop a best-in-class onboarding experience • Set the example for what top notch, highly methodical relationship ownership looks like, from account planning to meeting prep to agenda setting to call format to follow-up to close, and everything in between • Develop relationships with key customers and serve as an escalation point for reps, mitigating risk and strengthening trust • Understand intuitively risks and opportunities within an account, understanding the nuance and specifics but also seeing the bigger picture • Be a constant student of the CRE landscape, our customer’s businesses, and competing/complementary technology • Establish clear retention, account growth, and health KPIs for the team, managing against a daily dashboard • Monitor pipeline activity, forecast accurately, and ensure consistent attainment of retention targets • Maintain pristine CRM hygiene, holding reps accountable to documentation and tracking protocols • Implement consistent pipeline reviews, deal coaching, and account planning sessions with the team • Communicate clearly what good looks like, and whether someone is exceeding or falling short of expectations; everyone should know exactly where their performance stands, and how they can get to where they want to go in their careers • Hire, coach and maximize a team of AMs with incredible listening, communication, dot-connection, and time management skills • Proactively manage capacity within your team, maintaining the right net headcount expenditures across the year, without compromising revenues, having gaps in account coverage, or impactfully disrupting the customer’s experience • Build a strong team dynamic, encouraging collaboration within the team and across the organization, understanding we’re all in it to win it together

• Provide operational support and content creation for the rollout and maintenance of integrated campaigns designed to drive lead generation and pipeline velocity. • Collaborate with sales, product, and fellow marketers to align messaging, offers, and objectives. • Support the testing of emerging marketing channels, document learnings, and report on ROI. • Research industry trends and customer needs to craft compelling content strategies. • Write, edit, and optimize content across webinar scripts, blogs, landing pages, email, social, thought leadership initiatives, and other content as needed. • Support our social media, primary channels • Ensure consistent voice, SEO/GEO optimization, and conversion-focused messaging across channels. • Monitor campaign performance, supporting dashboards and scorecards, and share actionable insights with the team. • Track content engagement, lead conversions, and funnel performance to inform future campaigns. • Communicate campaign objectives, timelines, and deliverables to internal teams. • Support webinar planning, promotional calendars, and the creation of sales enablement assets. • Share marketing best practices and new ideas to elevate overall team performance.

• Design thoughtful user experiences that make the complexities of broker and brokerage operations easy to navigate and understand • Help bring new products to market and shape the commercial real estate industry • Leverage AI-native design and prototyping tools (e.g., Cursor, Figma Make, Claude, Lovable) to go from concept to working prototype in hours rather than weeks — using your design expertise to direct AI and multiply your output, not replace your craft. • Design and ship agentic AI experiences across our products, defining the patterns brokers will use to work alongside intelligent systems • Work closely with Product Managers, Developers, Stakeholders, and Customers to craft the ultimate experience — defining product vision and strategy together, and conducting self-managed UX research to discover or validate the impact of what you're building • Be the voice-of-the-customer within your product focus, and clearly communicate your design decisions to stakeholder to help build user empathy throughout the organization • Craft useful and usable experiences through diagrams, sketches, wireframes, prototypes, and visual designs that allow stakeholders to see the user journey through new product features & solutions, then handoff to our software developers and validate that the implementation matches your vision • Help us build and maintain relevant personas for your product(s) and leverage research to review them periodically • Build confidence for your design vision based on an understanding of the personas and intended outcomes • Participate in weekly UX meetings to share ideas and exchange feedback • Mentor a small team of UX and Product Designers — including how they can integrate AI into their own design practice • Take the work, but not yourself, seriously

• Define and evolve product positioning, messaging, and value propositions that clearly articulate customer impact and differentiation • Translate product innovation into compelling narratives that drive understanding, adoption, and revenue growth • Ensure consistency in how we communicate product value across marketing, sales, customer success, and product experiences • Own end-to-end go-to-market strategy for new products, features, and strategic initiatives • Build and operationalize repeatable launch frameworks to improve speed, consistency, and effectiveness • Partner closely with Product, Growth, and Customer teams to drive adoption across the full customer lifecycle • Ensure launches are aligned with business priorities and tied to measurable outcomes • Support sales and revenue growth by giving teams the messaging, tools, and insights they need to sell and succeed • Develop high-impact enablement materials such as pitch decks, battlecards, competitive positioning, and customer narratives • Act as the connective tissue across teams to drive clarity on what is being built, for who, and why it matters • Develop insights through customer research, win/loss analysis, and competitive intelligence • Influence product strategy and roadmap decisions through deep understanding of customer needs and market dynamics • Partner on pricing and packaging strategy to optimize product-market fit and revenue growth • Define and track performance metrics tied to product launches and ongoing product performance • Partner cross-functionally to improve adoption, activation, expansion, and retention • Align what we build with customer needs, market opportunity, and company growth priorities

• Develop and execute a cohesive Marketing vision and strategy that elevates the brand in the market and is focused on demand generation to grow, track and improve marketing sourced and influenced pipeline and revenue. • Develop and execute a Marketing vision and strategy to increase adoption of our products, positively influence customer retention, and increase upsell and cross-sell leads to drive marketing sourced and influenced pipeline and revenue. • Build a unified focus and functional vision within the Marketing team, to include online and offline channels. • Create and drive a brand approach that drives Buildout’s position as the AI-brokerage automation leader, clearly defining the product lines and the end-to-end suite with explicit value-based ORI. • Develop connections with industry and media influencers that ensure the brand receives a disproportionate amount of coverage versus its competitors, commensurate with the disproportionate amount of value that the solution delivers to its customers. • Review and update the brand tenets and tie all campaigns, events, social campaigns, collateral, and messaging to the brand tenets such that customers, prospects, and the industry have a clear understanding of the value the solutions deliver. • Drive performance through a results-driven experimental approach, both in existing channels and by experimenting with new channels and techniques. • Own the company’s market-specific lead generation, lead nurturing, and conversion capabilities, optimizing and standardizing demand creation approaches across the organization to meet or exceed agreed-upon targets. • Optimize the end-to-end lead management process in conjunction with Sales and Customer Operations, including sales tools and collateral development, lead capture and lead nurturing. • Analyze industry trends, market conditions and competitors’ marketing tactics to continuously improve demand generation strategy. • Implement best practices in database management to increase data integrity and market reach; support marketing database strategy and data requests (e.g. segmentation, list pulls). • Own and improve the metrics and tools needed to evaluate the effectiveness of demand generation activities and the growth of conversion metrics. • Work closely with the Marketing Operations function (under Finance) to instrument and monitor the key metrics and KPIs for marketing sourced and marketing influenced leads. • Generate regular reporting for all major metrics used internally for the marketing team, senior leadership, and investor reporting. • Lead the strategic and tactical execution of marketing with your department of 4+ direct reports, constantly reviewing roles and responsibilities against the needs of the business and working to develop, coach, and elevate your talented team. • Partner with Sales, Product, Customer Success, and other functional leaders to determine the best model for implementing account-based marketing, retention marketing, customer reference programs, and other revenue generating activities. • Manage internal marketing resources, external vendors and budget to accomplish goals. Be a visible, collaborative, and mission-driving member of the leadership team, with an impactful presence across the company.