1440 Foods

• The Alternative Channels Sales Manager is responsible for developing, managing, and growing 1440 Foods’ presence across Drug, Value, Health & Fitness, and Retail Specialty channels. • This role drives distribution, velocity, and brand visibility by building strong distributor and retail partnerships, while leading execution across a diverse set of accounts. • Build and maintain strong relationships with natural, specialty, and broadline distributors including Muscle Foods, Village Grocers, and regional partners. • Create monthly and quarterly promotion activity for regional distributors to drive incremental placement and close distribution gaps. • Conduct regular business reviews with distributor representatives to track performance, identify gaps, and execute joint business plans. • Train and educate distributor sales teams on 1440 Foods' product portfolio, selling points, and brand story. • Manage deductions, credits, and promotional programs within established guidelines. • Call on national and regional drug chain buyers and store-level decision makers (e.g., CVS, Walgreens, Rite Aid, regional chains). • Secure new distribution and expand shelf placement for 1440 Foods SKUs in the health, nutrition, and grab-and-go sets. • Execute promotional programs, endcaps, and secondary placement opportunities. • Monitor planogram compliance and conduct store audits to ensure proper merchandising standards. • Develop and grow business within value and dollar channel accounts (e.g., Dollar Tree, Family Dollar, and Dollar General). • Present tailored assortments and value-pack configurations aligned to channel shopper profiles. • Partner with trade marketing team to develop channel-specific programs and promotional pricing strategies. • Call on gyms, fitness studios, CrossFit boxes, and corporate wellness accounts. • Drive trial and sales growth through growing ACV, managing core business and new product placements. • Identify and convert new accounts within the fitness community and develop account-specific promotional plans. • Open new, manage, and grow existing health food store accounts, including Vitamin Shoppe, GNC, independents, co-ops, and regional natural chains. • Secure prominent shelf placement and in-store promotional support. • Leverage distributor relationships to drive pull-through and replenishment at store level. • Partner with brokers where applicable to maximize coverage and account penetration. • Track weekly and monthly sales performance against targets using CRM tools and distributor portals. • Analyze sell-in vs. sell-through data to identify trends, gaps, and growth opportunities. • Provide accurate forecasts and account-level volume projections to the sales leadership team. • Submit timely call reports, expense reports, and account activity summaries.