• Own the creation of high-performing video creatives across user acquisition, social, and digital channels, driving engagement, conversion, and player acquisition at scale. • Translate gameplay features, player motivations, and creative strategy into compelling motion concepts that resonate with target audiences. • Develop scalable motion templates and workflows to enable efficient production and rapid iteration across campaigns. • Drive a culture of experimentation by exploring new formats, styles, and creative directions, supporting continuous testing and optimization. • Leverage performance data and insights to refine creative approaches, improving results across key metrics such as CTR, CVR, and retention. • Partner closely with UA, Creative Strategists, Product Marketing, and Game Teams to ensure alignment between creative output and broader growth initiatives. • Integrate AI-driven tools into day-to-day workflows, accelerating ideation, production, localization, and iteration while improving overall team efficiency. • Stay ahead of emerging trends, formats, and technologies in motion design and performance marketing, continuously evolving our creative approach.

• Own the creation of high-performing video creatives across user acquisition, social, and digital channels, driving engagement, conversion, and player acquisition at scale. • Translate gameplay features, player motivations, and creative strategy into compelling motion concepts that resonate with target audiences. • Develop scalable motion templates and workflows to enable efficient production and rapid iteration across campaigns. • Drive a culture of experimentation by exploring new formats, styles, and creative directions, supporting continuous testing and optimization. • Leverage performance data and insights to refine creative approaches, improving results across key metrics such as CTR, CVR, and retention. • Partner closely with UA, Creative Strategists, Product Marketing, and Game Teams to ensure alignment between creative output and broader growth initiatives. • Integrate AI-driven tools into day-to-day workflows, accelerating ideation, production, localization, and iteration while improving overall team efficiency. • Stay ahead of emerging trends, formats, and technologies in motion design and performance marketing, continuously evolving our creative approach.

• Collaborate with the Marketing Manager and UA leadership to translate artistic visions into impactful motion graphics for marketing campaigns. • Create visually stunning User Acquisition creatives and marketing assets tailored to different games, ensuring they are on-brand and engaging. • Conduct thorough research, gather references, and analyze competitors' strategies to inform creative decisions. • Champion the visual style of the games, sharing knowledge with the team to ensure alignment with the overall vision and direction. • Work closely with 3D and 2D artists and animator specialists to produce high-quality motion graphics, addressing visual challenges during production. • Contribute to conceptualizing and storyboarding ideas for motion design projects in collaboration with the creative team. • Provide creative input and support during brainstorming sessions, leveraging expertise in visual storytelling and animation techniques. • Ensure all videos adhere to technical specifications and are optimized for performance across various platforms. • Mentor junior, mid-level, and senior artists, fostering team growth and studio capability. • Stay updated on design trends, animation tools, and techniques to enhance the quality and innovation of motion design projects.

• Own the creation of high-performing video creatives across user acquisition, social, and digital channels, driving engagement, conversion, and player acquisition at scale. • Translate gameplay features, player motivations, and creative strategy into compelling motion concepts that resonate with target audiences. • Develop scalable motion templates and workflows to enable efficient production and rapid iteration across campaigns. • Drive a culture of experimentation by exploring new formats, styles, and creative directions, supporting continuous testing and optimization. • Leverage performance data and insights to refine creative approaches, improving results across key metrics such as CTR, CVR, and retention. • Partner closely with UA, Creative Strategists, Product Marketing, and Game Teams to ensure alignment between creative output and broader growth initiatives. • Integrate AI-driven tools into day-to-day workflows, accelerating ideation, production, localization, and iteration while improving overall team efficiency. • Stay ahead of emerging trends, formats, and technologies in motion design and performance marketing, continuously evolving our creative approach.