Develop and implement social media strategies while managing content calendars and creating engaging platform-specific content. Oversee newsletter programs and collaborate with external agencies to ensure brand consistency and effective communication.

Role Description Du liebst Social Media, sprudelst vor Ideen und hast Lust, mit deiner Kreativität wirklich etwas zu bewegen? Dann bist du bei MINI MILKYS® genau richtig! Aufgaben: - Kreative Content-Konzepte: Du entwickelst eigene Ideen & Storylines, die Eltern begeistern auf Instagram, Pinterest & Co. - Content Creation: Du filmst, schreibst, fotografierst oder bearbeitest, am liebsten alles gleichzeitig. - Trendgespür & Vision: Du bringst aktuelle Social-Media-Trends mit und kannst sie charmant auf unsere Marke übersetzen. - Community & Engagement: Du interagierst, testest Formate, baust unsere Community aktiv mit auf. - Influencer Relations: Du recherchierst passende Kooperationspartner:innen und hilfst beim Aufbau unseres Netzwerks. - Analyse & Optimierung: Du weißt, was funktioniert oder willst es mit uns herausfinden. Insights sind für dich mehr als nur Zahlen. Qualifications - Du studierst gerade Marketing, Kommunikation, Medienwissenschaften o. ä. - Instagram, TikTok & Co nutzt Du nicht nur privat, sondern interessierst Dich auch für ihre strategische Nutzung im Business-Kontext. - Du bist kreativ, hast ein Auge für Gestaltung & Storytelling und denkst mit. - Du bist organisiert, proaktiv, kommunikativ und hast Lust, deine Ideen mit uns umzusetzen. - Du sprichst und schreibst fließend Deutsch. Benefits - Einblick in ein wachsendes, nachhaltiges Babylabel mit Herz & Haltung. - Direkte Zusammenarbeit mit der Gründerin. - Eigenverantwortung ab Tag 1 – wir freuen uns auf deine Handschrift. - Raum für kreative Projekte, neue Formate & deine Ideen. - Inspirierende Treffen & Café-Sessions im Rhein-Main-Gebiet.

• Nationwide travel to various locations to focus on teaching how to implement effective social media strategies and/or event support. • Occasional international travel for major company events to provide support. • Be an outgoing culture ambassador to foster positive brand reputation and engagement. • Work closely with other members of the Marketing Team to coordinate social media strategies at a corporate, agency and individual level. • Effectively present brand standards and capabilities of Google Business listings, Birdeye profile, microsites, and social media pages. • Proactively stay on top of latest content requirements and trends in social media.

Title: Media Manager, US Luxury Location: New York, NY, US, 10118 Workplace: 8 Department: Marketing US Luxury Media Manager Marketing – New York, NY COTY is looking for smart leaders who are fast and passionate. COTY is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, and skin and body care. COTY is the global leader in fragrance and number three in color cosmetics. COTY’s products are sold in over 150 countries around the world. COTY and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit www.coty.com.ESONSIBILITIE We have an exciting opportunity for a Manager, Media & Digital to join us in building a best-in-class media organization for the US Luxury Division. The role will include assisting with full-funnel planning and strategic work across the broad portfolio, seeing campaign execution from start to finish. The Media Manager will be responsible for budgets, campaign planning, launch, and reporting, and finding learnings and insights for the portfolio. The role will also act as the media guardian and make business recommendations relevant to the overall growth and KPIs of the brands. COTY is looking for smart individuals who are fast and passionate. Your main focus: - Assist in the development and execution of media plans across each brand, inclusive of targeting and channel analysis, ROI assessment, creative overview, and the integration of cross-functional team plans - Contribute to media roadmap for COTY and the launch of full-funnel planning - Provide strategic insight into DTC development and plans - Help develop media plans that reach brand goals (Sales, SOV, financial targets) - Do competitive research and analysis in beauty category - Collaborate cross-functionally with teams (such as influencer, sales, ecomm) on their plans and work holistically to achieve brand results - Work with Brand teams on briefs, budgets, reports - Liaise with agency on planning, execution, strategy, and reporting for campaigns and partnership opportunities - Work with vendors on strategic partnerships - Work in close partnership with Global Marketing and Media teams - Work with internal teams on tech and ad solutions - Be a thought leader in the digital, media, and marketing space, being up to date on latest channels, buying methods, ad units, etc. - Track marketing spend budget (A&CP) vs. actuals, plan, third party tools - Help develop ROI analysis for incremental opportunities - Lead weekly statuses with Brand teams and be go-to resource for media knowledge Working for Coty means our people make us who we are. They are the brightest minds bringing innovative concepts to life. If you’re someone unwilling to settle, likes to envision larger possibilities, accelerate learning, and push boundaries – we’d love to hear from you! Working at Coty means being part of an inclusive workplace committed to diversity and equity, valuing diverse perspectives and backgrounds. Your ideas will count, fostering a career where you can achieve more than you ever imagined. The team consists of US Luxury Media Manager working closely together with several departments such as Marketing, Influencer Marketing/PR, Retail Media, Sales, eCommerce, DTC and Global Teams. QUALIFICATION We’d love to see candidates who have: Essential: - 5+ years relevant work experience in media (preferably in-house and/or agency experience) - Expertise in all areas of media (media strategy, planning, and buying: TV, digital/social, DTC, market and channel analysis) - Strong knowledge of US luxury fragrance and beauty environment (competitive brands, retail environment, digital activations), as well as other growth categories - Project management skills - Very strong analytical skills - Strong attention to detail: the ideal candidate will love digging into details - Focus on results and tenacity to get things done on time and on budget despite internal and external obstacles - Proactivity and start-up mindset: ability to move, propose new ideas and take actions before asked - Strong presentation and communication skills - Undergraduate degree required Desirable: - Prestige/luxury brand experience preferred - Must be autonomous, decisive, with strategic thinking OUR BEN As our US Luxury Media Manager, this is unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way. Coty’s global omni-working policy provides the option to work up to 50% of your month remotely. We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best. - Base Salary Range: $100.000-$130.000 RECRUITMENT PROCESS - Our recruiter will contact you. - A telephone/online introductory meeting follows. - A first online/in-person interview - A second interview - You will receive a proposal with the terms of employment. ABOT COTY Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you. Coty is deeply committed to creating a more open, inclusive, and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty! EQUAL EMPLOYMENT OPPORTUNITIE We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Coty complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact cotyjobsUS@cotyinc.com. We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled. For additional information about Coty Inc., please visit www.coty.com/your-career.