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Paired

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Creative Strategist – DTC Ecommerce

Location

United Kingdom

Posted

16 days ago

Salary

0

Seniority

Senior

Bachelor DegreeExperience acceptedEnglish

Job Description

Creative Strategist – DTC Ecommerce

Paired

• Develop **creative briefs and ad angles** for video and design teams • Write and refine **high-converting ad copy** based on buyer persona insights • Direct **video production**, including B-roll selection and script improvements • Act as the **strategic lead** for the creative team, providing clear direction and insights • Test, validate, and iterate on ad angles (e.g., knee joint, finger joint, hip joint) • Continuously optimize creatives based on **performance data and insights**

Job Requirements

  • Expert-level **copywriting skills** for direct response ads
  • Strong understanding of **buyer psychology and personas**
  • Solid knowledge of **media buying and ad performance metrics**
  • Experience in **video production direction** and content structuring
  • Ability to create and guide **static ad concepts**
  • Highly **data-driven mindset** (decisions based on performance, not personal preference)

Benefits

  • Remote Working for US Company
  • Exposure to new technology & trend
  • Competitive Salary
  • Performance bonus

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