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Vice President, Growth

Growth MarketingGrowth MarketingFull TimeRemoteLeadTeam 201-500H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

60 days ago

Salary

$240K - $275K / year

Seniority

Lead

Bachelor Degree12 yrs expEnglish

Job Description

Vice President, Growth

Parallels

• Own the full commercial motion for WinZip Compression, PC Utilities, and Ad Remover • Diagnose current paid media performance across all three brands • Establish ROAS targets by channel and brand • Own search, display, social, and affiliate channels • Identify and close conversion leaks • Develop and own go-to-market strategy for each brand • Build and lead a focused growth team

Job Requirements

  • 12+ years in performance marketing, growth marketing, or digital GTM
  • Deep paid media expertise across search, display, social, and affiliate channels
  • Experience managing significant budgets with active ROAS monitoring
  • Strong eCommerce and conversion rate optimization experience
  • Experience growing and converting free user bases
  • B2C consumer software experience required
  • Product-led growth experience
  • Demonstrated ability to work cross-functionally and influence without direct authority
  • Analytically rigorous

Benefits

  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development

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