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Digital Alchemy logo
Digital Alchemy

AI-powered MarTech solutions with a unique focus on engagement.

Campaign Developer

Software EngineerSoftware EngineerFull TimeRemoteMid LevelTeam 201-500Since 2003H1B SponsorCompany SiteLinkedIn

Location

Australia

Posted

118 days ago

Salary

0

Seniority

Mid Level

Bachelor Degree2 yrs expEnglishOracle DatabaseSQL

Job Description

Campaign Developer

Digital Alchemy

• Ensuring best practice campaign design, build, QA & execution on time and as per campaign brief. • Providing guidance / consulting on improvements that can be made to campaigns both new & existing. • Socializing new technical capability available to marketing, through suggested applications to campaigns that will drive higher incremental results. • Taking ownership of all communications between analytics, data, channel, and other technical teams to ensure all the building blocks of a campaign are put together accurately on time. • Operate with a consultative and strategic approach to deliver strategic solutions from campaign designing briefing, optimization, and experimentation. • Being able to prioritize multiple tasks-based business critical outcomes and be able to work in an agile manner to deliver to marketing needs. • Analyze client data, current campaigns, and insights to identify opportunities and areas for additional projects to add value. • Keep up to date on new technologies, industry trends and innovations to provide informed and relevant recommendations.

Job Requirements

  • 2+ years’ experience working in building & delivery of data driven marketing campaigns across multiple channels.
  • Experience in using SQL to perform data analysis & identifying customers based on business criteria using relational databases.
  • Understanding of Big Data systems is beneficial.
  • Hands-on experience with at least one Enterprise Marketing platform, such as Braze, Adobe Experience Platform (AEP), Adobe Campaign, Salesforce Marketing Cloud, Pardot, SAS, HCL Unica, Oracle Eloqua or similar.
  • Experience in working in multi-platform environments that require orchestration of data across different systems to enable marketing campaigns is a plus.
  • Understanding of Customer Lifecycle Frameworks and designing always-on trigger campaigns as well as ad-hoc tactical campaigns is a plus.
  • Understanding of customer centric marketing concepts and optimizing campaign-channel mix based on customer centricity.
  • A background in managing multiple key projects or consultative work with a good track record of delivering success for client or agency's business.
  • Pragmatic problem solver with a keen attitude to deliver business outcomes.
  • Work both independently and collaboratively in gathering requirements with minimal supervision.
  • Excellent written and oral communication skills.

Benefits

  • Health insurance
  • Flexible work arrangements
  • Professional development

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