Vital Chemical

• Maintaining current key contacts for designated customers in the assigned region/market segment • Identifying and obtaining new business opportunities within the assigned territory/market segment • Managing sales and service through extensive customer visits and trials • Working in a team atmosphere interacting with customer service, research & development, technology, and other sales personnel • Maintaining customer database and call reports • Preparing sales forecasts for the assigned territory/market segment • Garnering market intelligence (i.e. competitive information and industry trends) • Attending regional and national trade shows • Achieve volume, revenue & margin targets outlined in the annual fiscal budget for the established geographic area. • Develop a territory growth plan that includes regular visitation to existing accounts as well as the identification, promotion and commercialization of prospect accounts to grow market share. • Utilize the CRM tool in support of that growth plan to effectively manage the business, including keeping timely and detailed account records, advancing opportunities and cultivating prospect conversion. • Regularly furnish call reports in a timely manner specified by management that contain high levels of qualitative and quantitative information that encompass pertinent account information and competitive market intelligence which can be disseminated internally and externally to drive increased awareness. • Work proactively and collaboratively with Sales & Product Management to deliver on targeted customer and supplier goals for specific products, price, volume, and profitability goals. • Provide sales management a weekly report of your activities. • Establish a positive rapport with customers to be favorably disposed to enhance sales growth by maintaining a productive balance of customer interactions, including face-to-face calls, phone contact, virtual meetings, and email. • Responsible planning for travel and customer meetings and overall expense control. • Responsible for productive use of office time, with a balance of transactional/administrative tasks and time related to projects (supplier reviews, sales budgeting, variance analysis, etc.). • Regularly renew and update existing customer forecasts, contracts, and other agreements for assigned accounts. • Effectively collaborate on an inter-departmental and cross-functional basis to ensure that the needs of the company and the needs of the customer/principal are balanced. • Participate in industry associations and related events as available.

• Develop and implement a comprehensive sales strategy for each business unit. • Analyze market trends, competition, and key-customer technology roadmaps. • Work with HQ and various Vital sites to determine pricing strategies and sales tactics. • Lead, mentor, and motivate the business unit leaders and sales team. • Set performance metrics and regularly assess and improve team performance. • Drive revenue growth by expanding the customer base and increasing sales. • Monitor and analyze sales metrics and KPIs. • Build and maintain strong relationships with key customers and partners. • Generate regular reports on sales performance and market trends. • Ensure compliance with all relevant regulations and maintain product quality.

• Develop and implement a comprehensive sales strategy aligned with the company’s growth objectives. • Identify and evaluate new market segments, product opportunities, and geographic expansion strategies. • Set annual sales goals, budgets, and performance targets, ensuring consistent achievement of revenue objectives. • Build and maintain strong relationships with key customers, distributors, and strategic partners. • Oversee key account management, ensuring customer satisfaction, retention, and growth. • Negotiate major contracts and pricing agreements with customers. • Stay informed about market trends, competitor activities, pricing, and new technologies in chemical manufacturing. • Collaborate with marketing, R&D, and operations teams to ensure product offerings meet market needs. • Monitor sales performance through KPIs, pipeline management, and forecasting accuracy. • Prepare regular reports for executive leadership on sales metrics, competitive intelligence, and market opportunities. • Oversee CRM usage and data integrity to support decision-making and account management.

• Develop and seek out sales within the Americas through all communication channels • Drive equipment sales in the Americas • Contribute to the development of customer strategic plans • Maintain regular visits to customer accounts for relationship retention • Negotiate equipment purchase contracts